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🕑 14 Min Read
Did you know that 63.9% of the global population uses social media? Whether it’s Facebook, YouTube, Instagram, LinkedIn or another social media platform, this is a marketing channel nonprofits would be remiss to forget when it comes to fundraising. Social media fundraising for nonprofits presents a huge opportunity to boost awareness, reach a wider audience... Read More
Marlena Moore Avatar Marlena Moore
October 5, 2025
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Member Retention 101

Gaining new members is a must for any membership organization. But the real key to growing in size and revenue? Keeping the members you already have happy—and renewing year after year!

In this ebook, you’ll learn how to:

  • Map out your member journey
  • Engage members at every step
  • Make the renewal process a breeze

Find out everything you need to know about what makes members stick around (or leave!) so you can master member retention. PLUS! Get a month-by-month guide to plan your retention strategy.

CONTENTS

  1. Your First Steps
  2. Map Out Your Member Journey
  3. Get Curious About Why Members Leave
  4. Make Your Member Benefits Sparkle
  5. Engage Members To Keep Them Coming Back
  6. What To Do When It’s Time To Renew

& More!

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Member Retention 101