Every month, we compile the internet's biggest list of free nonprofit webinars.
Organizations are always looking for innovative ways to adapt to the challenges of working remotely, all while trying to find volunteers and lead successful teams.
It’s more important than ever for us to come together and share our knowledge and resources.
The webinars below cover everything your nonprofit needs to know about fundraising, events and all the tips and tricks for using GoogleAds.
Topics include online fundraising, virtual events, social media, membership engagement, budgeting, volunteer management, donor retention, volunteer management and much more
Now onto this month’s webinars. Please note, all times are indicated in EST.
August 12, 11am/5pm
What does it mean to address member engagement from a virtual-first mindset, and what do associations need to consider when utilizing this strategy? From the creation of entirely new platforms to the revamp of programs and benefits, learn from two associations forging forward with digital experiences and community-building technologies.
• Aligning Innovation with Membership Strategy
• Unique Member Engagement Strategies
• Digital-First Membership Engagement
July 27, 5:00PM
Some of the most common questions we hear from our nonprofit clients are:
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How do we know which social media platform would work best for our organization?
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We have a good number of donors and volunteers, but we might be missing out on other targeted groups, how can social media help?
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How does social media apply to nonprofits?
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How can we utilize storytelling in our social media to better capitalize on engagement?
This interactive session gives you the opportunity to get expert answers to your questions from Firespring’s director of strategic marketing, Alec McChesney. Plus, learn what other nonprofits are doing to grow their social media presence.
July 27, 1:00PM
Join fundraising master trainer, Chad Barger, CFRE, for a workshop focused on maximizing sponsorship revenue for your programs and events (both in person and virtual). The session starts by focusing on identifying potential sponsors and beginning the partnership conversation. It closes with a focus on structuring win-win, long term sponsorship relationships.
July 28, 1:00PM
This free nonprofit webinar will make your nonprofit fundraising tasks just a bit easier and more effective. They’ll help you start your projects on the right foot, align your thinking and strategy with donor motivations -- and raise more money.
July 29, 2:30PM
You can market your organization till you’re blue in the face, but if you don’t know how your efforts are performing, you might find yourself running in circles or spinning your wheels. It’s important to stop. Look at the numbers. Learn from them, then pivot if necessary—and that’s where metrics and web analytics come in. They can steer you in the right direction if you know how to interpret them, then use them.
Put your analytics to work and make a huge impact on your organization’s success by using all that information to optimize for future messages, fundraisers and campaigns. Join Molly Coke in this free educational session to discover:
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What web analytics tell you and why they’re important.
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The insights you can glean from email marketing metrics.
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How to target audience segments from your web analytics.
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How to analyze your data to know what’s working (and what’s not).
Your nonprofit website is a powerful tool, and it will provide you with useful feedback if you simply understand how to decipher the web analytics that can help you make smart marketing decisions.
July 29, 2:00PM
In this session we introduce you to the new science of philanthropic psychology - how to grow love for humanity - and show you how you can help fulfil your donors' psychological needs and make a real difference to their lives. Our research has shown that when people feel their giving is meaningful and overtime transformative to their sense of who they are, they give more and they give for longer, leading to improvements in loyalty and retention. We will take you through a series of real-world examples to demonstrate how philanthropic psychology can be applied to nurture, develop donor identities, and achieve sustainable increases in giving (up to 218% increases using multiple channels and campaigns) as a result of sharing genuine love.
Learning Objectives:
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How you can use philanthropic psychology to make a difference in people's lives and identities
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How to use express love for your donors, purely and simply
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How to generate heart-felt love that donors can feel
July 29, 2:00PM
Join this session to learn more about how DocuSign can help your organization move away from paper processes and improve your operational efficiency. You'll see how your program managers, donors, and volunteers and other stakeholders will find it easier to engage with your work.
You’ll learn more about the product features included in the Standard and Business Pro eSignature products available through DocuSign IMPACT’s product donation/discount program.
We'll also talk about Advanced Solutions for larger organizations. Then we’ll share additional resources like the DocuSign Impact Corps to help you implement and optimize DocuSign eSignature within your organization.
August 3, 2:00PM
Events like galas, walks and auctions are critical to the fundraising (and friend-raising) strategies for most nonprofits. Want your next one to be a hit? Give it digital legs.
With the vast number of online tools available, you can streamline everything from event registration to email marketing to social media, ensuring you capture your audience right where they are: online.
Join us to learn how to plan your next event with digital in mind from day one, including:
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The importance of integrating digital into your event.
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3 key goals to help you measure success.
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5 digital must-haves to keep your event running smoothly.
August 3, 2 PM ET
New to volunteer management? Looking for a refresher on the basics? This webinar will walk you through the three primary Rs - recruitment, retention and recognition. We'll discuss the most popular program components such as interviews, orientations, volunteer handbooks, and more. And, we'll talk about the importance of managing risk for your program and your organization. All attendees will also receive a sample packet with examples of program documents and program assessment checklists to help you evaluate your existing program.
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The basics of volunteer engagement.
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What are the 3 Rs of volunteer engagement?
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What are the components of a successful volunteer program?
August 4, 11:00 AM
What your nonprofit is doing is cool, but do your donors know that? Let’s dive into an investigative branding conversation to help you bring out the cool factor and better communicate that to your donors. In this webinar you will learn how to better message your organization’s work and successes; increase donor engagement; learn how to ensure your branding, messaging, and storytelling is exciting and engaging for your donors.
August 4, 2:00 ET
You want to share the impact volunteers have in your organization and in the community, but often the information you track doesn’t help you tell that story. This webinar will help you move past number of volunteers and number of hours and start telling the real story. You'll learn about information gathering and the key components to good storytelling, how to evaluate your current measurements and how to build support for a more thorough measurement and evaluation program, and how to engage other staff – paid and volunteer – in this work. You'll also receive a worksheet to help you begin to tell the story of volunteer impact in your organization.
• What type of information is compelling to prospective volunteers, existing volunteers, organizational leaders, and supporters, donors and clients.
• How to use this information to create a powerful story about the impact of volunteers in your organization.
• How to create a plan for gathering and compiling information about your volunteer engagement program and using that to tell a compelling story about volunteer impact.
August 4, 2:00 PM ET
Are you new to the field of grantseeking?
Discover what funders are looking for in nonprofits seeking grants and how to find potential funders in this introductory course.
You will learn the 10 most important things you need to know about finding grants, including:
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Who funds nonprofits and what are their motivations.
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What do funders really want to know about the organizations they are interested in funding.
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How do you identify potential funders and make the first approach.
August 5, 3:00 PM
Donor demographics and giving behaviors continuously evolve, along with your nonprofit’s need to adapt. In this webinar, we’ll discuss how current data on donor demographics impacts major-gift donations with specific emphasis on simple, safe and secure methods of attracting and engaging with cryptocurrency donors
Learning Objectives:
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Learn how major-gift donor demographics are evolving
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Learn about cryptocurrency donor demographics
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Understand how your nonprofit can accept cryptocurrency in simple, safe and secure environments
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Get tips for rolling out cryptocurrency to your board and to your donors
August 5, 1:00PM
Giving Tuesday, one of the largest giving days of the year, is just around the corner. Wondering if it’s too early to start planning for a successful fundraising campaign? It’s not!
You’ll walk away with four ways your nonprofit can get ahead of Giving Tuesday planning and set your campaign up to crush your fundraising goals.
You’ll Learn:
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Which campaign type is best suited for Giving Tuesday
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What types of features to look for in the right fundraising platform
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How to set up a stellar communications plan
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Tips for finding the right sponsor
August 5, 3:00PM ET
You work hard and wear a lot of hats (with no time to buy the matching shoes). Changing the world can be time-consuming and stressful!
Let us lighten your workload and ease your mind with this webinar that’ll help you put your nonprofit website to work for you and make it multitask as well as you do.
You’ll learn:
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How to use the latest in marketing automation to engage your donors.
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How to boost your website conversion with powerful landing pages.
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The key fundamentals for creating a nonprofit website that works harder than a brochure site.
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What to consider regarding website accessibility.
August 5, 2:00 PM ET
We all worry about the hard risks that can have an impact on our volunteers and the work they do, but too often we don’t think about the soft risk. Soft risks are the attitudes, beliefs and actions that expose our organizations to risks. Those risks may include the actions of staff – both paid and volunteer, interactions on social media, lack of training for leaders and volunteers - leading to risky behavior, and how failing to screen for characteristics or “fit” can open volunteers and the organization up to risk. This webinar is designed to help attendees identify soft risks in their organization and give them the tools to make changes to processes and culture to minimize and address these risks.
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Understand how your organization's culture of volunteer engagement may be opening it up to soft risk.
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Lead your organization though a soft risk assessment.
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Design communication and training plans to address soft risk.
August 5, 11:00 AM
Rethinking the strategic planning process from a cumbersome and overwhelming task to an opportunity to connect with our community opens the possibilities to engage with those outside our immediate circles. This program will provide participants with insights and ideas to incorporate thoughtful community engagement into strategic planning processes that both diminish the risk of planning within our own bubbles and also inspire new ideas.
August 10, 3:00 PM ET
Marketing trends come and go, but the top marketing trends are the ones worth adopting. Digital marketing, content marketing, social media marketing—each plays a role in a nonprofit’s strategy. Join us to discuss the 2021 marketing trends that’ll shape your nonprofit’s future and grow your impact, including:
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Storytelling to impact your nonprofit.
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Using influencer marketing to increase fundraising.
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Creating digital experiences that create awareness.
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Building automation into your marketing and outreach efforts.
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Taking advantage of latest approaches to search engine optimization.
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How to use artificial intelligence (AI) to engage.
August 11, 2:00 PM
Integrating skills-based volunteers into your existing volunteer program is both exciting and scary. If you're thinking about adding skilled volunteers to your program, or if you've just started, this seminar can help you make the experience successful for both the volunteer and the organization. Navigating the introduction of the idea into your organization, developing the art of delegating work to volunteers, and setting achievable outcomes will be covered.
August 11, 3:45 PM
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How do we create content that people like and want to share on a budget and with limited time?
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What type of content does our audience care about?
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What role can content play in our nonprofits strategy?
Are questions like these ones you have asked at your organization?
Get a chance to have your questions answered during this interactive Q&A session led by Firespring’s director of strategic marketing, Alec McChesney.
This session will give you insights on how to create and take advantage of shareable nonprofit content.
August 11, 1:00 PM ET
Nonprofits! Would you benefit from boosting your online awareness, raising more money, or getting more event attendees? You can achieve all that and more through the Google Ad Grant: a program that gives nonprofits $10,000 PER month in free advertising. Yes, you read that right.
What You Will Learn from this Free Nonprofit Webinar:
Informational
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What is the Google Ad Grant?
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How do Google Ads work?
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Why is Google Grants an essential nonprofit marketing tool?
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Case studies: How other nonprofit organizations have benefited
Instructional
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Step-by-step instructions of the application process.
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What is required to succeed with Google Grants?
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Details regarding a management service to save you time and provide better results.
August 12, 3:00PM
Recent studies have shown that organizations with more diverse employees and leadership see an overall improvement in growth, revenue, and innovation yet they struggle to find and retain culturally diverse talent. In this workshop, we will discuss hiring and retention through the lens of Diversity, Equity, and Inclusion. We will also highlight the importance of moving beyond recruitment and into retaining diverse talent.
August 12, 2:00 PM ET
Volunteer engagement is changing. What do you need to know about social media as a volunteer program manager? How can you use social media to promote your volunteer opportunities and recruit volunteers? This webinar will offer an introduction to including social media in your volunteer recruitment and retention plans. You'll see examples of Twitter, Facebook and YouTube pages, as well as blogs that other nonprofits have successfully used to draw attention to their organizations and volunteer opportunities. You'll also learn about the social media tools available as part of your VolunteerMatch account that can help you promote your volunteer opportunity on other social networking sites.
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What social media is and why it matters
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How to use social media to recruit and engage volunteers
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The Do’s and Don’ts of managing social media tools
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Where to go to get resources and help
August 12, 1:00PM
How are your board members moving your nonprofit forward? Board members should bring skills, time, and money and show up to do the work. If board members cannot bring money, then your board members' influence can be key to helping your organization be successful. Are you setting your board members up for success? Let’s talk about it in this month's ED Chat.
August 12, 2:00PM
Is fundraising at your organization under-resourced, misunderstood or undervalued? Come learn how to take your teams from dysfunction to dynamic by creating a culture of philanthropy that results in a thriving culture of philanthropy that raises more money and is a better place to work!
August 12, 1:00 PM ET
In this session, David will guide you through the steps you need to improve your website’s performance and boost your online fundraising efforts. He will share his experience working with non-profits and charities for the past 20+ years, helping them achieve over 5x their impact in just eight months. He will also speak about critical takeaways from Wow Digital’s audit of over 300 nonprofit, charity and foundation websites.
You’ll learn:
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How to make your visitors take action
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How easy it can be to manage and use automation
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Essential tips on content to drive awareness, traffic, and donations
August 16, 12:00PM
Intersectionality provides a lens to identify where power or oppression interlocks and intersects with individuals in society. Originally designed to explain the oppression of African American women, it has become a framework for understanding how multiple social identities such as race, gender, sexual orientation, social-economic status, and disability intersect at the individual level resulting in the experience of privilege and/or oppression at the social-structural level.
August 17, 12:00PM
Does your organization need a fundraising boost but is not sure where to start? The right marketing scheme for a custom keepsake could be the answer. Your nonprofit’s success hinges on smart marketing, and Beacon Design is ready to guide you through everything you need to know about social media, email, and direct mail marketing. Regardless of your marketing budget or the size of your team, there are simple steps you can take to improve your organization’s overall marketing efforts with the help of custom keepsakes. Come prepared to learn and leave with tips, tricks, and best practices to implement in your organization for fast results.
August 17, 1:00 PM ET
A fundraiser’s greatest challenge can be board members who can’t, don’t or won’t ask for gifts.
This session provides five simple steps to engage your board in inspired and authentic fundraising. You’ll learn how they can increase donor retention and how to turn their fundraising fears into solicitation strengths. You’ll learn how each board member can thank, engage, research, cultivate, and ask donors in the way that’s best for them.
Jones’s method gets results. Studies show 100% of boards trained in this method are more confident that they can fundraise and 100% of these boards are more willing to do so.
Take-aways include your own in-depth asking personality profile, an effective board fundraising exercise, and cultivation and goal-setting templates.
August 17, 11:00 AM
There is more power and leverage in one email subscriber than 100 Facebook likes or 50 Twitter followers if email marketing is done right. Problem is, 9 out of 10 nonprofits don’t do it right.
In this educational session, Jay will share the secrets of email marketing geniuses, including:
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The 5 types of nonprofit emails.
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The anatomy of an email marketing campaign.
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6 email marketing mistakes to avoid.
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5 secrets of email marketing geniuses.
August 17, 12:00
As nonprofit leaders and team members continue to develop and implement new and creative ways to be responsive and relevant to the needs of their clients, what is the role of the nonprofit board right now? Where is their leadership needed most to support the organization, its employees, and the recipients of its services? This webinar highlights the critical actions nonprofit boards can take in this time of ongoing uncertainty when the ability to adapt is more important than ever before.
August 18, 1:00 PM ET
August means school is back in session and people are ready to learn! But how can we encourage repeat visitation by school groups and adult groups and manage their reservations? In this #ShareYourCulture webinar, we will hear from Altru customer Lane Eagles, Associate Curator at Bellevue Arts Museum, on how her team selects exciting and thought-provoking exhibitions that challenge their visitors to be active participants in the museum’s curated collections. Educational programming is a key part of every arts & cultural organization’s mission, so we will learn how to develop and manage programs that get groups in the door and learning something new
August 18, 3:00 PM
Everyone wants to be found. Your website is no exception, and SEO is its best friend.
In this session, learn from nonprofits who are experts at search engine optimization and driving traffic to their websites, plus review the SEO tools and techniques that maximize your findability. We’ll cover what SEO is and how it works, why search engines like Google matter and outline the six steps to mastering SEO:
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Keyword research
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Website optimization
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Link building
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Fresh content
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Landing pages
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Analytics
August 19, 3:00 PM
The best tools breathe life into your nonprofit’s online presence. The question is which ones do you really need? Evernote? DropBox? Google Alerts? There’s so much coming at you, it can feel like you’re drinking through a firehose. In this session, we’ll introduce you to the tools you need to build an effective online presence.
Get the lowdown from Molly in her online tools webinar and find out:
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Which social media platforms you should care about.
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5 online tools to help you master your online presence.
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Social listening tools that really work.
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Engagement tools to simplify your life.
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How to curate your web content in less than 15 minutes per day.
August 19, 1:00 PM ET
What post Covid-19 life will look like remains speculative. Will there be a long-term impact on health and wellbeing, social relations, and work life? After more than a year of living under restrictions, people have struggled with uncertainty, anxiety, and depression, while also discovering new joys and opportunities for growth. Organizations have likewise responded to changing work conditions in different ways, some for the better and some not so well. In this webinar, we will discuss how you and your organization can meet the post-COVID challenge by using your pandemic learnings to evaluate change and develop strategies to find a new path forward.
While we want to keep this webinar responsive to current events and working conditions, some key topics we plan to discuss are:
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The trauma curve and its impact on individuals and organizations
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Organizational responses to trauma, including unintended culture changes or losses
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Post-traumatic growth as an opportunity and a challenge for employers
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The need for employers to recognize that many individuals have undergone lasting change over the past year and a half
August 24, 1:00PM
Philanthropy (and the world) has experienced a roller coaster of highs and lows over the past year and a half. The COVID-19 pandemic, civic upheaval, a presidential election, and other uncertainties pushed nonprofit leaders and fundraisers to shift, make hard decisions, and adapt to a “new normal.” But out of those trials came unprecedented innovation.
While there is no crystal ball for fundraising, trends are pointing up and to the right for most -- but not all -- nonprofit sectors.
How will your nonprofit continue to build on the lessons learned from the past year?
August 24, 3:00PM
With advances in video capturing and editing technology, one minute of video isn't worth a thousand words, it's worth a million. Video can serve you and your mission in many different ways, from bringing donors to the scene, sharing impact, to lifting up your work through personal testimonials. Often our donors, advocates, volunteers, and the communities we serve have inspiring stories of how your organization has changed their life for the better. After this exciting, fun, content-packed webinar, you will be equipped with the skills you need to capture these stories on video and share them out with your audience for enhanced engagement and connection.
August 25, 4:00PM
Some of the most common questions we hear from our nonprofit clients are:
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How do we get people to donate or volunteer when they don’t even know about our organization?
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We have a good number of donors and volunteers, but it’s the same list of people every year. How do we expand?
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How does normal lead generation apply to nonprofits?
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How can we utilize our website better to capitalize on leads?
This interactive session gives you the opportunity to get expert answers to your questions from Firespring’s director of strategic marketing, Alec McChesney. Plus, learn what other nonprofits are doing to turn leads into lifetime supporters.
August 26, 2:30 PM
This webinar offers strategies and tactics on how to navigate direct negotiations. You will gain insight into the habits of dealmakers as you build your skills, refine your personal negotiating style, and improve your ability to bargain successfully and ethically in any situation. Along the way, you will gain new appreciation for how negotiating skills can help you overcome a wide range of challenges — at work and beyond. You will explore negotiation tactics, learn how to create value, and build your confidence in your bargaining power and abilities.
August 26, 2:00 PM
Have you ever thought about diversifying your donor base? Are you innovating in the way you communicate with culturally diverse audiences? Are you effectively reaching out to Spanish-speaking and other communities across the US?
WhatsApp has more than 2 billion users worldwide, and it’s the top messaging app in more than 130 countries (Source: 2019 Hootsuite report). In the US, WhatsApp is mainly used by Spanish-speaking communities and other diasporas, so If you’re working with these communities or are planning to expand your reach, you need to start innovating in your communication methods. As the world is turning towards digital strategies, let’s embrace new communication methods that will increase the reach of your existing emails and newsletters.
This is the perfect time to create connections, build strong relationships, develop original ideas that can strengthen your communication strategy, and unlock new channels with donors, beneficiaries, board members, and volunteers from multicultural communities.
August 26, 1:00 PM ET
If you’re looking for a more meaningful career with greater social impact, it can be hard to know where to start. Trying to have everything figured out before you ‘take the leap’ can lead to analysis paralysis, and prevent you from taking action to achieve your career goals.
The pandemic has been a wake-up call for many to reprioritize what they want in their lives and careers, and people are leaving or changing their jobs in record numbers. And in helping hundreds of professionals transition their careers for social impact through the MovingWorlds Institute, we’ve found that changing or accelerating your career is actually a series of incremental steps, rather than one big scary leap. In this webinar, you’ll learn how to use the design thinking process to take that first step in finding more purpose in your work, and continue building momentum towards the meaningful career that you want in the Post-COVID era.
Key takeaways from this session include:
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Learn two new frameworks – design thinking and human-centered design, and how they can be used together to drive lasting change
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Learn how to apply these frameworks to your own career path with an interactive activity in a shared Mural virtual whiteboard
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Learn about additional tools and resources to help you continue building momentum for your own career growth
August 31, 4:30 PM
This session includes practical tips and tools for extending your cause and mission via social media. We cover the basics of using social media for your nonprofit organization and give you handy tips for the “big 3:” Facebook, Twitter and LinkedIn. You may be surprised to learn that Facebook is less important than you’ve been told and LinkedIn may be more important. Join us to learn:
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How to use Facebook to create awareness for your organization.
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How nonprofits are using Twitter to connect with constituents.
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Why nonprofits must be LinkedIn to be fully connected.
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Powerful no-cost or low-cost tools to manage your social media presence.