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Marlena Moore

For Membership Management Masters

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🕑 8 Min Read
Planned gifts are an excellent way for nonprofits to secure their financial future while allowing donors to make meaningful, long-term contributions. But what exactly are planned gifts, and how can your organization incorporate them into its fundraising strategy? This guide will walk you through the essentials, including the different types of planned gifts, their benefits... Read More
Marlena Moore Avatar Marlena Moore
January 24, 2025
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Member Retention 101

Gaining new members is a must for any membership organization. But the real key to growing in size and revenue? Keeping the members you already have happy—and renewing year after year!

In this ebook, you’ll learn how to:

  • Map out your member journey
  • Engage members at every step
  • Make the renewal process a breeze

Find out everything you need to know about what makes members stick around (or leave!) so you can master member retention. PLUS! Get a month-by-month guide to plan your retention strategy.

CONTENTS

  1. Your First Steps
  2. Map Out Your Member Journey
  3. Get Curious About Why Members Leave
  4. Make Your Member Benefits Sparkle
  5. Engage Members To Keep Them Coming Back
  6. What To Do When It’s Time To Renew

& More!

Download
Member Retention 101