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Lori Halley
20 March 2010
In a recent TechSoup webinar, Allen Gunn, Executive Director of Aspiration, suggested a simple and effective process for planning your organization's online communications, using a simple spreadsheet template to create a monthly Publishing Matrix.
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Lori Halley
09 March 2010
With all the buzz about social media, it’s easy to forget that offline media attention can be equally valuable, especially for community-based nonprofits who want to get attention to local projects or recruit local members and volunteers. Offline media...
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Lori Halley
26 February 2010
Leadership and Membership management stories were the hot topics at AssociationJam.org this month, in numbers of submissions, views and votes. The Social Media category remained very active, followed closely by Technology and Fundraising. Interestingly,...
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Lori Halley
22 February 2010
Good news for nonprofits: the YouTube for Nonprofits program is now open to qualified organizations in Canada and Australia, as well as the US and UK! And while we're talking YouTube, here are a few relatively new features there that you may have missed...
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Lori Halley
11 February 2010
Your fans not only create the community around your nonprofit's Facebook Page, they define how they want to experience it and create much of the content. Here are some ways to bring some of that interactivity to your nonprofit's blog or website.
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Lori Halley
03 February 2010
Who handles the social media marketing for your nonprofit? Often, in a small organization, the job falls to the most enthusiastic person — or to the Gen Yer on staff (on the theory that “that generation knows all about this web stuff”) — but wouldn’t...
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Lori Halley
29 January 2010
"How can our nonprofit move the active conversation from our Facebook fan Page to our organization’s own blog?" The nonprofit that asked this question might be a small one, but their challenge certainly isn’t! Here's one way to tackle it.
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Lori Halley
27 January 2010
What will you do in 2010 that you've never done before to help your associations thrive? That's the kind of provocative question we like to start out a new year pondering! And appropriately enough, Association Jam's overall top-voted story for the...
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Lori Halley
21 January 2010
A challenging social media question came in from a very small health-related nonprofit support group, recently: How can we move the active conversation on our Facebook fan Page over to our organization’s blog?
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Lori Halley
13 January 2010
Someone was asking about "microblogs" the other day, whether Posterous.com is a platform that small nonprofits should be looking at, and how it might be used by organizations that already maintain a blog on their website. Here are my thoughts on it....
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Lori Halley
08 January 2010
Many women (and, apparently, some men) flooded Facebook with unusual status updates over the past two days in a meme calling on “girls” to post the colors of the bras they were wearing, ostensibly to raise awareness of breast cancer. Social media responded...
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Lori Halley
07 January 2010
Have you noticed there's one prediction that turns up consistently at the top of every list of "Top 10 Trends for 2010"? Welcome to the decade of the Mobile Internet. Is your nonprofit blog or website ready for readers who do their web surfing by phone?
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Lori Halley
27 December 2009
This month's round-up of the top-voted association stories submitted to AssociationJam.org may be the most diverse and interesting yet — and there were even a couple of categories (Leadership and Fundraising) in which two very different stories tied for top place! Here, by topic, are the top stories voted up by Association Jam readers for December 2009.
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Lori Halley
23 December 2009
Whether your nonprofit is new to Twitter or you’re simply looking for fresh insights, Klout is a excellent (free) service worth a try. Not only does it give you a host of useful metrics in one tidy package, it actively helps you understand what the numbers mean and what you can do with them.
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Lori Halley
21 December 2009
Do you get some of your best blog ideas when you’re away from your computer? Try audio blogging: Speak your piece, grab a quick interview, or capture the vibes of a live event with your mobile phone - then quickly post the audio online to share with your organization's members and supporters.
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