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  • Press Clipping Service Gives Instant Access to Reprint Rights

    Lori Halley 19 May 2009 0 comments
    Whether your job is to update your nonprofit’s website with fresh relevant news, or simply to keep colleagues informed of breaking news via your organization’s intranet or email, you might want to put Clip&Copy in your toolbox. Basically, it's...
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  • Associations and Non-Profits Share Knowledge at AssociationJam.org

    Lori Halley 23 April 2009 0 comments
    There’s an incredible wealth of information online for member-driven associations and donor-dependent non-profits, but sorting through it all can be quite daunting. That’s where AssociationJam.org comes in — a new way for managers and staff, consultants, volunteers and board members to share their best information and learn from one another.
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  • Free SEO Helper Tool for Non-Profits

    Lori Halley 16 April 2009 7 comments
    So you want your non-profit website to do better in the search engines, so people can find you more easily — but there's no budget to hire an SEO consultant to make it happen? Not sure how to go about doing it yourself? This may help: LotusJump , a...
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  • Better Non-Profit Websites to Increase Online Donations: Usability Report

    Lori Halley 30 March 2009 2 comments
    In 2008, non-profits and charities collected about 10% of their donations online, according to a survey by Target Analytics, but usability expert Jakob Nielsen says the amount of money collected online could be much higher — with improved website design...
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  • Case Study: Community Membership Websites Help to Keep Neighborhoods Safe

    Lori Halley 16 February 2009 1 comments
    When a series of home and auto burglaries hit the community of Seven Oaks, Florida, last summer, Andy Denbo of EdgeLineTech.com responded by launching a new website, SevenOaksWatch. The site’s main focus was to gather information, keep residents informed...
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  • Remote Hosted Blog vs. Blog on Your Non-Profit Website

    Lori Halley 12 February 2009 7 comments
    The benefits of nonprofit blogging are clear. Fresh blog content can bring visitors back regularly to see what's new with your organization, actively engage your supporters in your cause, and give you a boost with search engines. But which is better - to integrate a blog as a part of your nonprofit’s main website, or to host it remotely on a third-party blogging platform?
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  • Top 6 Popular Site Search Widgets

    Lori Halley 10 February 2009 10 comments
    As your website grows in size over time, you may want to think about adding a site-specific search box or widget, to help your readers to find the information they’re seeking among your web pages. According to stats released by Lijit last November,...
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  • Should You Delete Old Blog Posts or Website Content?

    Lori Halley 12 January 2009 3 comments
    The more information you've published online, the better the chances that your organization's blog or website will be found by potential readers, right? That's true, yes, as far as it goes — quantity counts when each indexed page might be the answer to some web-surfer's search query. But the quality of information that readers find on your blog or website is what will help or hinder your organization's cause in the long run. Is all of your web content up-to-date and useful?
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  • Connect Your Nonprofit's Offline and Online Activities

    Lori Halley 17 December 2008 5 comments
    Your nonprofit’s website gets tens of thousands of hits every month. Thousands support your Cause on Facebook, and you’ve mapped out a killer Twitter strategy to attract a hundred new followers weekly. So what? “Those are impressive numbers on the...
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  • Quick Tips to Prevent Broken Links

    Lori Halley 28 November 2008 1 comments
    Checking for and fixing broken links on your organization's website can be tedious and time-consuming, but it's a vital task for anyone who manages a website. You can save time and effort by preventing a lot of those broken links, however. The key is to be a bit strategic when you're choosing which page you'll link to, and double-checking that your link is correctly formed before you ever hit the "Publish" button.
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  • Web 2.0 Websites on a Small Budget

    Lori Halley 14 November 2008 4 comments
    Internet users are getting used to — and expecting, even demanding — greater levels of interactivity in the websites they visit. They're looking for websites that are much more than a simple digital publication. Websites that engage them in some active...
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  • Case Study: New Website for Revitalized Small Business Association

    Lori Halley 12 November 2008 0 comments
    As a slew of marketing studies remind us, most people make the Internet their first stop when they're looking for information. Getting online is no longer a "frill" for nonprofits, but a necessity — especially in a tough economy — and especially for a small organization on a tight budget. Here, interim director Welthy Soni-Myers gives us a glimpse behind the scenes of Virginia Microenterprise Network, where she's working on a new website.
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  • Volunteer Design and Technology Help for Nonprofits

    Lori Halley 05 November 2008 4 comments
    While many useful sites aim to bring together volunteers with nonprofits in need of help, a recent trend seems to be toward job-specific matches. Technology and design help, in particular, are becoming easier than ever for nonprofit organizations to...
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  • Is Your Website Ready for More Image-Search Traffic?

    Lori Halley 20 October 2008 7 comments
    If you’ve checked your website statistics lately, you may have noticed an increase in the number of visitors who come to your site by way of image search results pages — Google Image Search, MSN Live Image Search, and so on. Webmasters are of mixed...
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  • How to Learn More about Your Website Audience

    Lori Halley 24 September 2008 10 comments
    Are the people who are visiting your website really the audience that you're trying to target? The more you know about your website visitors, the better you can tailor your content to attract the audience you want to reach — but for nonprofits and...
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