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  • SociafyQ - Free Social Media Tracking and Analytics

    Lori Halley 23 May 2009 4 comments
    By now, even your grandmother knows social media is hot, but what’s the ROI on that social networking? Even for nonprofits on a tight budget, there are plenty of good monitoring tools. But what if you could track stats for all your major networks - free - from your desktop or home page, without giving out your passwords? SociafyQ is designed to do just that.
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  • Social Media for Non-Profits: 26 Great Slideshare Presentations You Can Use

    Lori Halley 12 May 2009 20 comments
    Great new presentations on social media are coming out almost daily, and many are directed specifically to the needs of non-profits. But it can be time-consuming to search out those that are up-to-date, actionable, and appropriate to nonprofits. Here's a hand-picked selection of slideshow presentations to get you started.
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  • Is Blogging Right for Your Organization?

    Lori Halley 01 May 2009 2 comments
    Have you been wondering if your organization needs a blog? In this guest post, Michael Faye of AssociaDirect talks about how blogging can help you to connect more effectively with your community of members, and outlines 5 basic considerations in planning...
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  • PR Works Podcast: How Non-Profits Use Social Media

    Lori Halley 27 April 2009 2 comments
    I’ve just been listening to a podcast of Lee Weinstein’s conversation with public relations consultant Donna Gibbs on how non-profits are successfully using social media right now, where Gibbs shines a light on the social media marketing activities...
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  • Associations and Non-Profits Share Knowledge at AssociationJam.org

    Lori Halley 23 April 2009 0 comments
    There’s an incredible wealth of information online for member-driven associations and donor-dependent non-profits, but sorting through it all can be quite daunting. That’s where AssociationJam.org comes in — a new way for managers and staff, consultants, volunteers and board members to share their best information and learn from one another.
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  • Social Media for Non-Profits - Workshop slides

    Dmitriy Buterin 07 April 2009 7 comments
    Here are the slides from my Mesh workshop - Social Media for Non-profits. Great opportunity? Colossal waste of time? The answer is YES. Social Media for Non-Profits Workshop View more presentations from Wild Apricot .
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  • Faith Online: How Christians and Churches are using Web 2.0 Technology

    Lori Halley 06 April 2009 4 comments
    Technology already plays a significant role in many North American churches, and to expand a church's ministry to the Internet is not a great leap. "The internet is a mission field," says John Saddington of ChurchCrunch, "and sometimes it's easier to be effective if you see it as one."
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  • How Memes Can Help Your Nonprofit Blog

    Lori Halley 19 March 2009 4 comments
    When the venerable Fieldstone Alliance surprised its readers this week with 25 Random Things that Make the Nonprofit Sector Great , picking up on a popular fad that’s been making the rounds of Facebook, it was a strong hint to take a closer look at...
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  • Facebook's New Public Profile Pages: Good News for Nonprofits

    Lori Halley 09 March 2009 17 comments
    Facebook's announcement of Public Profile Pages means nonprofits will be able to "share all types of content with an unlimited number of users" and Facebook users will be able to comment on their posted content. It's a giant step forward for nonprofit outreach on Facebook.
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  • Idealist.org Announces Social News Site for Nonprofits

    Lori Halley 05 March 2009 0 comments
    Idealist.org and Reddit.com have just announced the launch of IdealistNews.com, a “social news” service where users submit and vote on “timely and important news of remarkable things happening in the nonprofit world.” What makes these services interesting...
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  • How to Shorten URLs and Track Clicks

    Lori Halley 03 February 2009 14 comments
    If you’ve ever received an email with a long link that breaks across several lines, so you’ve had to copy-and-paste the URL into your web browser, the benefits of a URL-shortening service will be immediately clear. Short URLs are a better fit wherever your messages are restricted in length, and they’re simply easier to remember. There are many free URL-shortening services to choose from, with a variety of useful features — such as previews, bookmarklets, and, in some cases, the ability to track the clicks on your shortened links.
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  • Facebook Profiles and Pages and Groups, oh my!

    Lori Halley 30 January 2009 56 comments
    If questions from our readers are any indication, there’s still a lot of confusion about the differences between Facebook’s Profiles, Fan Pages, and Groups — and which of these might best suit a nonprofit’s social-networking plan. Let’s take a closer...
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  • Social Publishing: Scribd as a Tool for Nonprofit Outreach

    Lori Halley 20 January 2009 8 comments
    There are any number of ways a nonprofit can make a document available to readers online. Put the text on your website, email it, offer a PDF for download, even embed a Powerpoint presentation in a web page. Combine the convenience of online document sharing with the power of social networking, however, and "social publishing" could ramp up your outreach.
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  • Creating a Social Media Policy for Your Nonprofit

    Lori Halley 08 January 2009 15 comments
    Who should speak for your organization in social media? How can you control what’s being said about your group and your cause? If you're not sure, it may be time to work out a social media policy for your staff and volunteers who blog and chat and comment online, where the personal and professional lines often blur.
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  • Security Issues in Social Media Shouldn't Put Nonprofits Off Networking Online

    Lori Halley 04 January 2009 9 comments
    As more and more nonprofits take advantage of social media sites to connect with supporters, security concerns are rising more to the forefront. This past weekend, Twitter was hit by a phishing epidemic — just the latest in a string of attacks against...
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