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Lori Halley
20 June 2011
Your nonprofit website is supposed to help new people – prospective donors, members, and advocates – find your organization online. But what if it’s not showing up in the search engines?
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Lori Halley
17 September 2010
This is a guest post by Keith Holloway. Keith is the founding partner of BetterMail.ca , an engagement campaign software company that operates a consulting division completely focused on search marketing and Wild Apricot is a (happy!) client of BetterMail.ca....
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Lori Halley
06 August 2010
Search engine optimization (or SEO for short) is, simply, the process of making it easier for people to find you in search engines such as Google. Associations can benefit greatly from doing a little SEO work on their website, since getting more traffic...
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Lori Halley
05 November 2009
Google may know all about your nonprofit’s website (and your blog, and whatever social media profiles you’ve staked out on the Web), but that doesn’t guarantee that Microsoft’s new search engine, Bing, will automatically index your site as well.
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Lori Halley
12 February 2009
The benefits of nonprofit blogging are clear. Fresh blog content can bring visitors back regularly to see what's new with your organization, actively engage your supporters in your cause, and give you a boost with search engines. But which is better - to integrate a blog as a part of your nonprofit’s main website, or to host it remotely on a third-party blogging platform?
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Lori Halley
03 December 2008
Search engine optimization is all about helping people to find your website when they search for information online. Clearly, you want your website to show up at the top of the search engine results pages when potential supporters look for information about your organization or your cause -- but many small nonprofits simply don’t have the budget for an SEO / SEM company to help make that happen..
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Lori Halley
20 October 2008
If you’ve checked your website statistics lately, you may have noticed an increase in the number of visitors who come to your site by way of image search results pages — Google Image Search, MSN Live Image Search, and so on. Webmasters are of mixed...
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Lori Halley
10 October 2007
This post has been contributed by Lance Trebesch and Taylor Robinson from TicketPrinting.com Week 4: Objective: Your objectives in the fourth and final week include emailing potential link partners, negotiating link agreements, and continuing your...
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Lori Halley
11 September 2007
This post has been contributed by Lance Trebesch and Taylor Robinson from TicketPrinting.com Week 2: Objective: Your week two objectives are to implement a sitemap and create and maintain a successful blog. What you need to know: Sitemap- Having a...
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Lori Halley
30 August 2007
This post has been contributed by Lance Trebesch and Taylor Robinson from TicketPrinting.com Make Your Website a Top “Hit”: A 30 Day Guide to Dramatically Improved Search Engine Optimization (Part 1 of 4) Do you ever wonder why some websites seem to...
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