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  • Non-Profit Technology Report: Size Doesn't Matter

    Lori Halley 17 June 2009 2 comments
    Smaller non-profit organizations get some encouraging news in NTEN’s newly released 2008 IT Staffing & Spending Report -- when it comes to being on the cutting edge of non-profit technology, size doesn’t matter.
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  • 3 New Search Tools to find Research Data, Statistics, Answers

    Lori Halley 06 May 2009 0 comments
    On the Internet, our challenge is not simply to find information, but to sift out the truly useful and reliable information needed to complete a task or accomplish a goal. Three new specialized search tools are available (or will be soon) to help save your organization time in tracking down public records, demographic data, research and statistics.
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  • New Guide Helps Non-Profits Choose Donor Management System

    Lori Halley 04 May 2009 1 comments
    If your organization is in the market for new donor management or fundraising software, Idealware has just released a new (free) research report you may want to check out: The Consumer’s Guide to Low Cost Donor Management Systems is an impressive 48-page document that compares the specific features of 33 different donor management systems
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  • When Rewarding Your Donors Can Backfire

    Lori Halley 09 April 2009 1 comments
    Technology can make it much more convenient for people to follow through on pledges and donations, but what motivates donors to reach for their wallets or credit cards in the first place? What’s in it for your donors? Rewards for donation may be tangible...
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  • What Makes a Successful Online Community?

    Lori Halley 17 March 2009 1 comments
    A successful online community can pay off in increased word of mouth (35%), more brand awareness (28%), bringing new ideas into the organization faster (24%) and greater customer loyalty (24%), according to the 2008 Tribalization of Business study...
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  • Online Donations Still Up in a Down Economy

    Lori Halley 10 December 2008 2 comments
    What does an uncertain economy mean for the bottom line of nonprofit fundraising efforts? "Overall, the news is good," says Sarah DiJulio, Executive Vice President of M+R Strategic Services. The economy may be down, but online donations are up -- so far.
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  • Selling Nonprofits to Generation Y - on Paper

    Lori Halley 02 October 2008 1 comments
    Nonprofits often take lessons from corporate research into what drives the "citizen-consumer" — especially teens and young adults, the first generation born into this high-speed, high-tech world. Miriam Kagan (GenerationYGive) has been wondering, along those lines, could catalogs be Gen Y’s version of direct mail?
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  • How to Learn More about Your Website Audience

    Lori Halley 24 September 2008 10 comments
    Are the people who are visiting your website really the audience that you're trying to target? The more you know about your website visitors, the better you can tailor your content to attract the audience you want to reach — but for nonprofits and...
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  • Online Donations: Survey Shows Potential for Growth

    Lori Halley 08 September 2008 1 comments
    The American Express Charitable Gift Survey , released late last year in partnership with the Center on Philanthropy at Indiana University , sought to answer two key questions: “How do people give online?” and “How much do they give per donation?”...
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  • 44% of Donors Check Out Your Nonprofit Online

    Lori Halley 28 August 2008 1 comments
    When your nonprofit sends out its next fundraising direct mail appeal, how many potential donors will be heading to the Internet before they decide if they want to donate? The number of people checking out your organization online may be higher than...
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  • Statistics for Good

    Lori Halley 11 August 2008 2 comments
    A great deal of reliable statistical data has long been available to the public eye — but it’s often been a challenge for resource-strapped nonprofit organizations to track down the information you need for policy development or to support your fundraising...
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