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  • Facebook’s New ‘Like’ Button Features

    Lori Halley 25 July 2010 4 comments
    Facebook has just added 3 new features to the ‘Like’ button that hold a promise of greater connectivity and better analytics. Not unusual for Facebook, the release came on a weekend, so no real chance yet to thoroughly explore the bells and whistles...
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  • Best Practices for Contest Campaigns: AGC Lessons Learned

    Lori Halley 21 July 2010 2 comments
    Results of a detailed evaluation of the 2009 America’s Giving Challenge competition have been released in the “must-read” 2009 AGC Assessment and Reflection Report. The best part? Lessons learned can be replicated by other non-profits, both for contest campaigns and for general social media outreach.
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  • What's Your Non-Profit's Content Marketing Strategy?

    Lori Halley 14 July 2010 0 comments
    Six out of 10 professional marketers are spending more on content marketing in 2010, for the third year in a row. The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Why? Because content marketing works.
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  • Best of Association Jam: Association Links for June 2010

    Lori Halley 28 June 2010 0 comments
    So many interesting and useful links came in to AssociationJam.org this month, there were ties for top spot in 4 categories – Events, Fundraising, Social Media and Other! Social Media and Membership were the most active categories overall, in terms of submissions, views, and reader votes.
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  • Free Facebook Guide for Small Non-profits

    Lori Halley 25 June 2010 5 comments
    If your organization is struggling to figure out Facebook – and who isn’t? – social media consultant John Haydon has a free ebook for you: "The Complete Guide to Facebook for Small Non-Profits" is a comprehensive collection of strategies, tactics, tips, and tutorials to help small non-profits get more out of using Facebook.
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  • 10 Interview Tips That Lead to Better Storytelling

    Lori Halley 15 June 2010 10 comments
    Kivi Leroux Miller, author of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, believes that storytelling is one of the most effective yet underused marketing tactics for nonprofits. She devoted a whole chapter to storytelling in her new book, and provides ten tips for better interviews in this guest post.
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  • Can MySpace Make a Comeback?

    Lori Halley 07 June 2010 1 comments
    Facebook and Twitter took over as social media centers in 2009, while MySpace faded fast - but don't count MySpace down and out yet! This summer, it's getting a major makeover with a new "content discovery" focus. In fact, the changes at MySpace have already started.
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  • LinkedIn Sharing: a New Tool for Nonprofit Outreach

    Lori Halley 02 June 2010 3 comments
    Of the “big three” social media networks (Twitter, Facebook, and LinkedIn) each has its own challenges for nonprofits trying to spread their message, but we've tended put LinkedIn at the bottom of the list as more useful for individual networking than for nonprofit outreach. That may be about to change, with LinkedIn's new sharing features! Now, the times – they are a-changin’!
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  • Best of Association Jam: Association Links for May 2010

    Lori Halley 27 May 2010 1 comments
    Blog posts and articles on Fundraising, Membership, and Social Media topped the active topics at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes. Here are the most popular links for May 2010 in each “AJam”...
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  • CanadaHelps: Online Giving

    Lori Halley 18 May 2010 2 comments
    Have you seen the new video from CanadaHelps ? It’s a quick four minutes packed with stats on online giving with a Canadian focus, and the numbers make a compelling case for fundraising by way of your nonprofit’s website. For example, did you know...?...
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  • Keep Your Nonprofit Safe from Spam Complaints

    Lori Halley 10 May 2010 2 comments
    Does your nonprofit send out e-newsletters, fundraising appeals by email, and/or group “email blasts” to your mailing list? And do those messages sometimes get refused or marked as spam? If so, that’s a problem – but it’s one you can fix.
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  • Facebook Business Tips for Nonprofits

    Lori Halley 07 May 2010 3 comments
    If your nonprofit is on Facebook (or plans to be) you’ll want to check a new blog post that’s out this week from Tamar Weinberg. She’s an internet marketing consultant who manages Community Support and Advertising at Mashable.com, as well as the author...
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  • Free Virtual Conference on Fundraising

    Lori Halley 05 May 2010 1 comments
    Here’s an incredible free learning opportunity for fundraisers – especially if you’re looking to earn CFRE credits – and you won’t even have to leave the comfort of your own home or office to take part! Fundraising Success magazine presents the first-ever Fundraising Success Virtual Conference & Expo 2010.
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  • Best of Association Jam: Association Links for April 2010

    Lori Halley 28 April 2010 2 comments
    Social Media once again ranked as the top category for blog posts, reports, articles and news stories submitted to and voted on by visitors to Association Jam this month, but Leadership and Events both tagged along very close behind. Here’s a look...
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  • Best of Association Jam: Association Links for March 2010

    Lori Halley 30 March 2010 0 comments
    Blog posts and articles on Leadership and Social Media topped the active topics at AssociationJam.org this month, with Events and Fundraising close behind, followed by Membership, Technology, Volunteers and Other. Here's a round-up of the most popular links at "AJam" in March 2010.
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