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  • Best Practices for Contest Campaigns: AGC Lessons Learned

    Lori Halley 21 July 2010 2 comments
    Results of a detailed evaluation of the 2009 America’s Giving Challenge competition have been released in the “must-read” 2009 AGC Assessment and Reflection Report. The best part? Lessons learned can be replicated by other non-profits, both for contest campaigns and for general social media outreach.
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  • Does your association marketing focus on minutiae or on benefits?

    Lori Halley 21 July 2010 0 comments
    A recent post on the ASAE Acronym blog by Scott Briscoe looked at marketing on a shoestring budget for small associations. One of the points that stood out to me was "Heavily Promote Member Only Benefits." I like how Scott put it, that your members...
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  • Movie Mondays for Fundraisers

    Lori Halley 19 July 2010 0 comments
    Movie Mondays is a free weekly series of video interviews with fundraising professionals – a mix of practical tips, in-the-trenches experience, and creative ideas to help you meet all kinds of fundraising challenges.
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  • Free PDF Converter Keeps Your Clickable Links

    Lori Halley 15 July 2010 7 comments
    The ability to retain hyperlinks when you convert documents to PDF format has been missing from most of the free or low-cost web-based PDF tools to date. Finally, here’s a free online document converter that can keep those clickable links working in your PDFs. Thanks to Donnie Maclurcan of ProjectAustralia for the tip on this useful free tool!
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  • What's Your Non-Profit's Content Marketing Strategy?

    Lori Halley 14 July 2010 0 comments
    Six out of 10 professional marketers are spending more on content marketing in 2010, for the third year in a row. The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Why? Because content marketing works.
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  • Behind the Scenes @ Wild Apricot: Simple things, new features, new Apricots

    Lori Halley 14 July 2010 0 comments
    In this Infozone, we talk about how hard it is to avoid the noise in day to day life, and how we at Wild Apricot try to make it easier to do what you have to do so that you can do what want to do. Also - there's a new apricot on the tree.
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  • 4 Fabulous Ideas for Your Association Networking Event

    Lori Halley 14 July 2010 1 comments
    While certain websites have co-opted the term 'social networking,' there's still a big opportunity in booking some real-life face time. Holding networking events can be a terrific way to provide value to the members of your professional association...
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  • 8 Quick Quizzes for New Volunteers

    Lori Halley 12 July 2010 5 comments
    Volunteers will stay longer and work better for your non-profit organization if you can match their personalities and passions with appropriate tasks. Could a simple quiz help you to ensure your volunteers are matched up with the kind of work they'll enjoy for the long haul?
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  • Wild Apricot News: Mississippi Ocean Enthusiast Launches www.MSGulfSpill.com for Information, Resources about BP Gulf Coast Oil Disaster

    Lori Halley 09 July 2010 0 comments
    Toronto, ON July 8, 2010 -- Residents and business people in the towns affected by the BP Deepwater Horizon oil drilling disaster can now visit the Unofficial Mississippi Deep Water Horizon Resource ( http://www.msgulfspill.com ) to get information...
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  • Behind the Scenes @ Wild Apricot: We Get By with a Little Help from our Friends

    Lori Halley 09 July 2010 0 comments
    Want to get a look behind the scenes? Here's a great chance to help with the launch of a new feature!
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  • 32 Free Online Tools to Create Infographics

    Lori Halley 08 July 2010 4 comments
    A while back, we looked how your non-profit can use visualization tools to help tell the human story behind your data and statistics, along with some free tools and inspiring examples to make your own infographic . If you’re still seeking that one...
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  • Small staff and volunteer association websites benefit the most from modern association management software (AMS) systems

    Lori Halley 08 July 2010 0 comments
    A recent article from by Meredith MacMillan from Association Media & Publishing entitled " Managing Web Content with a Small Staff " hit on a number of great points about the online presence of smaller associations, but I thought her tip about...
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  • One-Page Social Media Strategy

    Lori Halley 06 July 2010 4 comments
    Overwhelmed by the task of developing a social media strategy for your non-profit organization? Don’t know whether you ought to “friend” or “like” or tweet” to get the best mileage for your message in the social networks? Jumpstart the planning process with Jay Baer’s smart one-page Social Media Strategy Worksheet.
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  • Outside the Box - How web-based software makes collaboration easier for your association

    Lori Halley 06 July 2010 0 comments
    If you're like most people, you probably think of "software" as something that comes in a shrink-wrapped box of CD-ROMs and that your IT department has to come around and install on your hard drive. In fact, web-based software (sometimes called " Software...
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  • Bullying in the Non-profit Workplace

    Lori Halley 03 July 2010 0 comments
    You’re working or volunteering with a non-profit organization, not in the dog-eat-dog business world. So the dynamics in your office should be all about happy teamwork and selfless cooperation towards a common cause, right? Not necessarily so. The...
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