20 Free Nonprofit Webinars for August 2016

Terry Ibele 05 August 2016 0 comments

free webinarIf you're organization is struggling to recruit volunteers, have you considered using social media to do the work for you? In one of this month's free nonprofit webinars, you'll learn how to recruit volunteers right from Facebook, Twitter, and even YouTube.

Also look out for webinars covering a variety of other topics including:

  • Nonprofit internships
  • Giving Tuesday
  • Financial Management
  • Website design
  • and more

1) 10 Emerging Trends in Digital Communications and Fundraising

August 2, 1:00pm EDT

The rate of computer technology advancement doubles every two years and with it improvements in Internet technology. As personal computers, smartphones, TVs, and the Internet of Things evolve, so must your nonprofit. This webinar will focus on what’s new and next in digital communications and fundraising so that your nonprofit can prepare for the future and embrace being an early adopter. Topics include:

  • What’s new online and mobile fundraising
  • What’s next in social media and online community engagement
  • An exploration of real-time communications and fundraising
  • The Internet of Things and its impact nonprofit communications and fundraising
  • Demographic changes and their impact on the nonprofit sector

2) Introduction to Corporate Giving

August 3, 2:00pm ET

Is your organization ready to seek corporate support?
Corporate grantmakers are different from traditional foundations in many ways. This class provides a basic overview of:

  • The different types of corporate giving
  • What motivates corporations to give
  • How to find potential corporate partners

3) Measuring Success: How to Strategically Assess Your Program

August 4, 11:00am PT

Your volunteer engagement program can be measured by more than just the hours a volunteer gives your organization. What other kinds of information should you keep track of, and how do you know if you're doing a good job with your volunteer engagement program? This webinar will help you think through both the quantitative and qualitative information you can use to evaluate your program.

 What You'll Learn: 

  • What are the criteria for success for your volunteer program?
  • How can you work with others to create a culture of measurement for volunteer engagement? 
  • Who Should Attend: 
  • Nonprofit Volunteer Coordinators/Managers with at least 3 years of field experience

4) How to Captivate and Engage Constituents with Your Website

August 4, 2:30pm ET

Everything you do as a nonprofit organization leads people back to your website. It is the center of your marketing universe and the home base of your brand. Does your website captivate and engage people or is it merely an online brochure with a few photos and a mission statement? In this session, we will share more than a decade of focus group research that reveals:

  • The 3 biggest mistakes nonprofits make with their website.
  • The 4 attributes of an engaging web presence.
  • 3 proven methods for promoting your website.
  • The 5 required elements of an engaging website.
  • Real-world examples of nonprofit organizations that have mastered their online presence.

5) Web Accessibility 101

August 9, 11:00am PDT

Ensure that your nonprofit, church, or library website is accessible to anyone who visits it, regardless of ability.
 
Join experts from Knowbility to learn the website standards, best practices, and practical tips on how you can immediately improve your website's accessibility standards to allow all members of your community to successfully navigate your site.
 
We'll cover:

  • The definition and importance of web accessibility
  • Web accessibility standards
  • Resources to help you make your site accessible
  • Examples and tests to determine accessibility compliance

6) How to Captivate and Engage Constituents with Your Website

August 10, 1:30pm CT

Everything you do as a nonprofit organization leads people back to your website. It is the center of your marketing universe and the home base of your brand. Does your website captivate and engage people or is it merely an online brochure with a few photos and a mission statement? In this session, we will share more than a decade of focus group research that reveals:

  • The 3 biggest mistakes nonprofits make with their website.
  • The 4 attributes of an engaging web presence.
  • 3 proven methods for promoting your website.
  • The 5 required elements of an engaging website.
  • Real-world examples of nonprofit organizations that have mastered their online presence.

7) Introduction to Finding Grants

August 10, 2:00pm ET

Are you new to the field of grantseeking? Discover what funders are looking for in nonprofits seeking grants and how to find potential funders.  

You will learn the 10 most important things you need to know about finding grants including:

  • Who funds nonprofits and what are their motivations.
  • What do funders really want to know about the organizations they are interested in funding.
  • How do you identify potential funders and make the first approach.

8) Online Fundraising Best Practices for Nonprofits

August 10, 9:30am CT

Conventional wisdom dictates that we manage what we measure, and the most effective nonprofits on the planet know exactly how to measure their results. In this educational session, Jay will share best practices—including detailed formulas that every nonprofit should be using—to track the effectiveness of their fundraising efforts.

You’ll learn:

  • 7 steps to online fundraising success.
  • 5 metrics to measure fundraising performance.
  • The donor retention problem.
  • Attributes of a killer email marketing piece.

9) Financial Management for Nonprofit Organizations

August 10, 1:00pm EDT

Unlike for profit businesses, nonprofits are not judged by their financial bottom line; instead, their value is measured by the effectiveness of their services and how successfully they achieve their mission. Yet, for most organizations, the ability to deliver effective services is dependent on sound management practices, of which financial management is an essential piece. Unfortunately, most nonprofit organizations have serious gaps and inefficiencies in their financial systems.

This webinar will covers the core differences between for profit and nonprofit financial management and will review practices that should be employed in a nonprofit organization to help them be more accountable, transparent and achieve long term sustainability.

10) How To Pave The Way For a Successful #GivingTuesday

August 11, 1:00pm EDT

Did you realize that #GivingTuesday is just 4 months away? We know that it’s hard to start thinking about holiday-based giving when the sun is out, but trust us, if you’re thinking of participating this year, now’s the time to start planning. Don’t wait until the last minute! Join us to learn how to maximize your efforts during the next few months to lay the foundation for a successful day of giving.

Join Dana Ostomel, founder of the crowdfunding website DepositaGift.com, to learn the 10 most important things to do to create an empathetic, engaged and responsive community that is ready to support you on the biggest giving day of the year! We promise, you're going to walk away feeling confident about getting started planning for your 2016 #GivingTuesday campaign!
 
Learning objectives:

  • How to get to know your donors and cultivate your network
  • Why a consistent communications plan matters
  • What you can do to establish a brand that your community feels connected to
  • Steps you can take to generate loyalty that will pay dividends
  • How to change the relationship dynamics with your community
  • What to do tactically to get the campaign setup early so you’re prepared

11) How to Captivate and Engage Constituents with Your Website

August 11, 12:30pm MT

Everything you do as a nonprofit organization leads people back to your website. It is the center of your marketing universe and the home base of your brand. Does your website captivate and engage people or is it merely an online brochure with a few photos and a mission statement? In this session, we will share more than a decade of focus group research that reveals:

  • The 3 biggest mistakes nonprofits make with their website.
  • The 4 attributes of an engaging web presence.
  • 3 proven methods for promoting your website.
  • The 5 required elements of an engaging website.
  • Real-world examples of nonprofit organizations that have mastered their online presence.

12) Social Media and Volunteer Engagement

August 16, 11:00am PT

Volunteer engagement is changing. What do you need to know about social media as a volunteer program manager? How can you use social media to promote your volunteer opportunities and recruit volunteers? This webinar will offer an introduction to including social media in your volunteer recruitment and retention plans. You'll see examples of Twitter, Facebook and YouTube pages, as well as blogs that other nonprofits have successfully used to draw attention to their organizations and volunteer opportunities. You'll also learn about the social media tools available as part of your VolunteerMatch account that can help you promote your volunteer opportunity on other social networking sites.

 What You'll Learn: 

  • What social media is and why it matters
  • How to use social media to recruit and engage volunteers
  • The Do’s and Don’ts of managing social media tools
  • Where to go to get resources and help
Who Should Attend: 
  • VolunteerMatch nonprofit account members
  • Nonprofit volunteer managers
  • Anyone interested in learning more about social media and volunteer management

13) Estimating the ROI of Your Technology Projects

August 16, 12:00pm EDT

You probably have a long list of tech projects you'd like to get done. How do you prioritize them? How do you know that the project is even worth pursuing?

During this webinar, we'll help you think through the return on investment for your tech project. We'll outline the potential costs—including hardware and software, the implementation process, training time, and more—and show you how to weigh them against potential benefits such as money saved, time saved, and improved services or advocacy.

By end of the hour, you'll have the skills you need to confidently pursue the technology projects that make sense for your organization and its constituents and donors.

14) Telling the Story of Volunteer Impact

August 18, 11:00am PT

You want to share the impact volunteers have in your organization and in the community, but often the information you track doesn’t help you tell that story. This webinar will help you move past number of volunteers and number of hours and start telling the real story. You'll learn about information gathering and the key components to good storytelling, how to evaluate your current measurements and how to build support for a more thorough measurement and evaluation program, and how to engage other staff – paid and volunteer – in this work. You'll also receive a worksheet to help you begin to tell the story of volunteer impact in your organization.

What You'll Learn: 

  • What type of information is compelling to prospective volunteers, existing volunteers, organizational leaders, and supporters, donors and clients.
  • How to use this information to create a powerful story about the impact of volunteers in your organization.
  • How to create a plan for gathering and compiling information about your volunteer engagement program and using that to tell a compelling story about volunteer impact.
Who Should Attend: 
  • VolunteerMatch nonprofit account members
  • Nonprofit volunteer managers
  • Anyone interested in learning more about measuring and sharing volunteer impact
August 23, 9:00am EDT

The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs have not yet adapted to the new aesthetics and functionality of a mobile, social Internet. This webinar will build upon the knowledge and experience that the nonprofit sector has gained over the last 20 years of using websites and email for storytelling and fundraising, but will also demonstrate the importance of embracing new design and call-to-action trends. Topics include:

  • Trends in nonprofit website design such as layout and strategic use of call-to-action buttons
  • How to format news articles and blog posts to increase your click-through rate
  • How to ensure your website and email communications are mobile compatible
  • How to integrate social media into your website and email communications
  • Tips for building your email list

16) Successfully Implementing Volunteer Program Changes

August 23, 11:00am PT

What should you do when it’s time to change the policies and procedures that govern or guide the volunteers that work with your organization? How can you create a culture of inclusion and get buy-in for those new policies? This training will give you the tools to approach program changes in a strategic way. We will also cover what to do if volunteers either can’t or won’t adopt the policies, how to manage that situation, and what to do if ultimately you need to ask a volunteer to leave.

 What You'll Learn: 

  • Theories for change management
  • Pitfalls and challenges around implementing changes in a volunteer engagement program
  • Opportunities to build buy-in and support for changes
  • What to do if you need to ask a volunteer to leave
Who Should Attend: 
  • Leaders of Volunteer Engagement
  • Volunteer Program Managers
  • Supervisors of Volunteers

17) Social Media 101 for Nonprofits

August 23, 9:30am CT

This session includes practical tips and tools for extending your cause and mission via social media. We cover the basics of using social media for your nonprofit organization and give you handy tips for the “big 3”: Facebook, Twitter and LinkedIn. You may be surprised to learn that Facebook is less important than you’ve been told and LinkedIn may be more important.

Join us to learn:

  • How to use Facebook to create awareness for your organization.
  • How nonprofits are using Twitter to connect with constituents.
  • Why nonprofits must be LinkedIn to be fully connected.
  • Powerful no-cost or low-cost tools to manage your social media presence.

18) What Can Libraries Count? Getting a Grip on Social Media Numbers

August 24, 11:00am PDT

Let's get honest: social media analytics are often a hot mess. We've often got more questions than answers. What should we measure, and which measurements matter the most? What do the experts say? How does that apply to my library and what can I show my board or administration? How do we even know if our numbers are good ones? In this webinar, we'll work on answering those questions and exploring some of the issues involved with social media measurement.
 
Come to this free webinar to learn from Laura Solomon, author of The Librarian's Nitty Gritty Guide to Social Media. She will help you gain a better understanding of what matters most when it comes to social media analytics in public libraries.
 
This webinar will be recorded and archived on the TechSoup for Libraries website. Please register for this webinar to receive an email notification when the archive is available.

19) Planning and IT Project Management for Nonprofits

August 25, 4:00pm EDT

Join us this month for a presentation on our methodology for nonprofit managers who need to manage an IT project. We’ll talk about discovering your business needs and linking them to IT initiatives, and how to plan to gather metrics and demonstrate ROI. We’ll address roles and responsibilities, planning, implementation, follow up, and tips for success.  We’ll touch on how to hire consultants and vet vendors.  And we’ll talk about how to integrate staff into your implementation and roll out, and get buy-in and support from executives. We’ll focus our discussion on IT infrastructure projects nonprofits might seek to undertake.

20) Building Your Nonprofit Internship Program: First Steps

August 25, 1:00pm EDT

Many nonprofits would benefit from engaging students or professionals seeking a career change as interns. As well, interns benefit from gaining valuable on-the-job experience.
 
In this webinar, Sophie Penney, Ph.D - Program Coordinator at the Penn State Certificate Program in Philanthropic Leadership and President of SW Coaching & Consulting - will focus on topics such as: goal setting, procedures for developing a program, how to find candidates, and sample projects.
 
Learning objectives:

  • Develop participants' knowledge regarding internship program goals and benefits.
  • Expand participants' perspectives regarding types of role in which interns might serve.
  • Provide participants with actionable information regarding developing a position description and identifying intern candidates.
  • Provide questions and answers which participants can review to analyze their own nonprofit internship program.

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Terry Ibele [Learning Apricot]

Posted by Terry Ibele [Learning Apricot]

Published Friday, 05 August 2016 at 11:28 AM

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