Amy Sample Ward Kills it with her Presentation on Social Media for Nonprofits

Terry Ibele 07 April 2016 2 comments

eggsDuring her talk on how nonprofits can use Social Media to engage their members, Amy Sample Ward, CEO of the Nonprofit Technology Network, brought up a great analogy about the difference between your Website and Social Media.

EDIT: Amy added some clarity to this image, which had everyone abuzz about why the deviled eggs were blue and pink

"That image was meant to represent community content. Just like at a party, you want to create a space or put out a table where folks can contribute their own food, drinks, etc. People like to come to a party with a little something to offer up and creating a space for them to do so if they want makes everyone feel welcome and valued. Even if what they bring are colored deviled eggs :) Same with our engagement online. No one feels really welcomed in your online spaces if all you do is offer up your own content and are never creating space for community members to share!"

People immediately began tweeting about the blue and pink deviled eggs, and one webinar participant was even invited to a Deviled Eggs group of all things!

tweet4

Speaking of Twitter, webinar participants couldn't get enough of Amy's tips and were excitedly posting their favourites. I did a quick scroll through our webinar hashtag #WASummit2016 and counted over 50 shared tips!

tweet2
tweet1

All in all, we were super grateful to have Amy present on Social Media for Nonprofits and she really did kill the presentation!

Watch the whole webinar below, it was REALLY REALLY super fantastic. She even created free to use templates for everyone in the audience to help with their Social Media strategies.

Check out her templates here:

Increase Membership Engagement with Social Media

Previous Membership Growth Online Sessions

Get a Special Report on Simplifying Membership Management

Enter your email and receive this special report in your inbox.
Terry Ibele [Learning Apricot]

Posted by Terry Ibele [Learning Apricot]

Published Thursday, 07 April 2016 at 9:52 AM

Get a Special Report on Simplifying Membership Management

Enter your email and receive this special report in your inbox.

Comments

  • Amy Sample Ward said:

    Thursday, 07 April 2016 at 6:02 PM
    Thank you so much for including me in the Summit! To clarify the deviled eggs: That image was meant to represent community content. Just like at a party, you want to create a space or put out a table where folks can contribute their own food, drinks, etc. People like to come to a party with a little something to offer up and creating a space for them to do so if they want makes everyone feel welcome and valued. Even if what they bring are colored deviled eggs :) Same with our engagement online. No one feels really welcomed in your online spaces if all you do is offer up your own content and are never creating space for community members to share!
  • Terry Ibele [Learning Apricot]

    Terry Ibele [Learning Apricot] said:

    Friday, 08 April 2016 at 9:30 AM
    Thanks for the insight, Amy. I've updated the post :)
Sorry, this blog post is closed for further comments.