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22 Free Non-profit Webinars for December 2014

Lori Halley 28 November 2014 3 comments

You may be shopping the Black Friday sales today, but you won’t find a better deal than the free non-profit webinars in our monthly round-up!

This month, you can choose from among 22 free webinars offering insight and ideas on topics such as: Recruiting Members For Keeps; Grant Strategies; Leading Effective Teams; Nonprofit Tech Predictions for 2015; Creating Powerful Videos; and much more.

Take a look through the list of webinars below and share this with your friends and colleagues. If we’ve missed a free non-profit webinar, please add a brief note in the comments.

Wild Apricot Expert Webinar Series:

Recruiting Members For Keeps

In this one-hour webinar, Patricia A. Hudson, MPsSc, President Melos Institute, will explain why recruiting new members is so much more than “selling” a membership. The way you recruit has a direct impact on the way new members participate…and whether or not they renew.

Drawing from decades of research from members across associations and generations, Trish will help participants discover how simple changes in the recruitment conversation can make all the difference.

Thursday, December 11, 2014
1:00 PM EST
Register today! (space is limited)

Wild Apricot Product Webinars

We’re offering live Q&A sessions with one of our Support Apricots on the following dates:

You can also watch the following pre-recorded webinars at your convenience:

Here are the rest of the non-profit webinars in chronological order:

Online Fundraising Best Practices for Nonprofits

Wednesday, December 3, 2014
10:30 PM (EST)

In this Nonprofit Hub webinar, you will discover the best practices for successful fundraising Join Jay to discover:

  • The importance of an engaging website as your fundraising foundation.
  • The advantages of raising funds online.
  • Key reasons for donor abandonment.
  • How to build a strong donor retention plan.
  • The specific action steps necessary to achieving online fundraising success.
  • The 3 biggest mistakes nonprofits make with email marketing appeals.
  • Real-world examples of nonprofit organizations that have mastered online fundraising.

Everyone will receive a template stewardship plan to delight, retain, and upgrade donors and sample fundraising dashboard to stay organized managing your time and your portfolio.

Start Your 2015 Grant Strategy Off Right!

Wednesday, December 3, 2014
1:00 PM – 1:45 PM (EST)

As the calendar year begins to wind down and you think about the new year, are you also thinking about how to strengthen your grant seeking strategy in the upcoming year? Participating in “Start Your 2015 Grant Strategy Off Right!” will provide you with a strong understanding of your success in 2014 and how to set goals for 2015 that will help expand your grant seeking strategy and revenue. We will also discuss how to successfully engage your colleagues in being part of the grant planning process for the new year.

What you will learn from this CharityHowTo webinar:

  • How to define your success in current year beyond dollars awarded
  • How to set goals for your success in the upcoming year to include measurements beyond dollars awarded
  • How to engage your colleagues in being ready for the upcoming year

Leading Effective Teams: Key Team Skills

Wednesday, December 3, 2014
1:00 PM – 2:00 PM (EST)

Teamwork is vital to the modern, interconnected workplace, yet many people have frustrating team experiences. This practical 4Good webinar will identify common misconceptions about teams that can result in practices that limit effectiveness. We will then identify crucial team skills, including: getting on the same page; running efficient meetings; communicating skillfully, and fostering mutual accountability for success. I will share real-life case studies; tips and tools; and resources for further learning. A free resource packet will be available on request.


  • What makes a real team different than a “group” or a “pseudo-team.”
  • Common team practices that actually have limited effectiveness.
  • Crucial skills and practices of high performing teams.
  • Practical tips and tools you can put to use immediately.

Creating Vibrant Giving Options for your Donors

Wednesday, December 3, 2014
1:00 PM – 2:00 PM (EST)

In this 4Good webinar for the beginner to the more advanced, Marcy Heim, author and development coach, challenges you to look at precisely HOW you determine and describe opportunities for your donors to invest in.

A confused donor doesn't give, but the opportunity to choose from exciting options encourages enhanced giving at both the annual fund and the major gift levels. Marcy will have a worksheet for you to use in thinking this process through.

Here's what you'll learn:

  • How giving options fit into the Cycle of Successful Relationships.
  • How annual fund giving options differ from Major Donor Giving options
  • How the Strategic Plan and your Operations Fund lead to your Giving Options.
  • Creating your overall Giving Buckets to provide a simple formula for your volunteers and board members to use when helping with the giving relationship process
  • How to use giving options to help a donor create the giving outcome that brings them incredible JOY!

How to Socialize Your Volunteer Recruitment With Google Ad Grants

Wednesday, December 3, 2014
2:00 PM – 3:00 PM (EST)

Question: What difference would it make for your organization if you could get $120,000 per year in free advertising?

Good news: you can. Join VolunteerMatch and Eric Facas, founder and CEO of Media Cause, to learn the basics of the Google Ad Grants program. On Wednesday, December 3, 2014, Eric will walk you through how to take advantage of this free "perk," as well as strategies for getting started with your account. We'll also cover more advanced techniques including supporter growth, volunteer recruitment, and how this program could help supercharge your online engagement.

What You'll Learn: 

  • The basics of Google Ad Grants and how your organization can join.
  • Strategies for using Google Ad Grants to create tangible value for your organization.
  • How to integrate Google Ad Grants with your communications programs to increase your online engagement and support.

2015 Fundraising Planning

Thursday, December 4, 2014 
10:00 AM (PST)

Are you tired of not having a plan every year? If this sounds like you, check out this WildWoman Fundraising webinar! In this webinar you’ll learn: How NOT to make a fundraising plan, Your One-Page Fundraising Road-map, Ideas for multiple streams of income, Earned income streams that work for nonprofits and more!

Telling the Story of Volunteer Impact

Thursday, December 4, 2014
2:00 PM – 3:00 PM (EST)

You want to share the impact volunteers have in your organization and in the community, but often the information you track doesn’t help you tell that story. This VolunteerMatch webinar will help you move past number of volunteers and number of hours and start telling the real story. You'll learn about information gathering and the key components to good storytelling, how to evaluate your current measurements and how to build support for a more thorough measurement and evaluation program, and how to engage other staff – paid and volunteer – in this work. You'll also receive a worksheet to help you begin to tell the story of volunteer impact in your organization.

What You'll Learn: 

  • What type of information is compelling to prospective volunteers, existing volunteers, organizational leaders, and supporters, donors and clients.
  • How to use this information to create a powerful story about the impact of volunteers in your organization.
  • How to create a plan for gathering and compiling information about your volunteer engagement program and using that to tell a compelling story about volunteer impact.

10 Fundraising Resolutions to Dramatically Increase Revenue

Thursday, December 4, 2014
12:30 PM (EST)

Want to make 2015 your best year ever?  A year where you work smarter, not harder to identify, grow, retain and upgrade your donors?  Come get clarity and make 2015 your most profitable year ever!  Join our special guest Rachel Muir, VP of Training at Pursuant for this Nonprofit Hub webinar dedicated to making 2015 your best year ever.  You’ll get tips, tricks and tools to transform your fundraising to a new level.     

You’ll discover: 

  • Where you can turn your greatest fundraising profit 
  • How to maximize your donor portfolio 
  • Tips to build your major gift pipeline 
  • Goals to set for yourself – and your donors 
  • Realistic goals and metrics every fundraiser should set 

Five Quick & Easy Innovations for Fundraising Season You Can Implement Now

Thursday, December 4, 2014
11:00 AM (PST)

You don't have to be a designer or spend a lot of money to engage more supporters and raise more money online. We'll walk you through five important online fundraising best practices that can be quickly and easily implemented for fundraising season.

We'll illustrate each using LightCMS, a website management tool available on TechSoup that requires no software to install and no server maintain.

Grantseeking Basics

Monday, December 8, 2014
3:00 PM – 4:00 PM (EST)

Are you a representative of a nonprofit organization? Are you new to fundraising? Do you want to learn how the funding research process works, and what tools and resources are available? Learn how to become a better grantseeker in this Foundation Center webinar. This session will cover: what you need to have in place before you seek a grant; the world of grantmakers; the grantseeking process; and available tools and resources.

Online Social Networking for Nonprofits

Tuesday, December 9, 2014
2:30 PM – 4:00 PM (EST)

In this GiftWorks session, you will learn how to increase your constituency base and donations to your organization by using social media tools. You will learn:

  • The importance of an engaging website as the foundation of your online efforts;
  • How to use Facebook to create awareness for your organization;
  • How nonprofits are using Twitter for the greater good;
  • Why nonprofits should be LinkedIn and power tips to connect effectively;
  •  Steps to creating a blog for your nonprofit, including how to maintain a blog long-term; and
  • The 10 commandments of social media.

Tips and Techniques for Retaining Year-end Donors

Tuesday, December 9, 2014
1:00 PM (EST)

Executed properly, a sound donor relations strategy can increase donor retention, grow giving, and inspire current donors to positively influence like-minded future donors. Attend this Network for Good session with an open mind and a bend toward creativity to learn new and exciting ways to thank and inspire your donors while conveying impact of their giving.

Bask in the glow of #GivingTuesday and other year-end giving opportunities and then immediately plunge into the good work of keeping them connected to your organization. Lynne Wester, the Donor Relations Guru, will share the messages and channels that are proven to be effective touches in donor relations.

How to Attract and Close the Right Real Estate Gifts

Wednesday, December 10, 2014
3:00 PM – 4:00 PM (EST)

More and more development professionals are turning their attention to the single largest asset category for many of their donors, their real estate holdings. This 4Good webinar will review trends in real estate gift activity, the variety of real estate gift structures being used to fit particular donor situations, and emerging best practices across the country.

Your Guide to Getting Started Creating Powerful Videos for Your Nonprofit

Thursday, December 11, 2014
3:00 PM (EST)

Video is the most powerful communications tool in the 21st Century. During this CharityHowTo webinar you'll learn ways to turn video into visual storytelling so that it can work for your nonprofit to raise funds, build community, recruit volunteers, and incite action. You'll gain practical skills for creating video yourself and also understand what's involved in working with a professional video production company.

This session will provide you with examples of successful use of video. You will also go behind the scenes to see some of the most important elements of great visual communications. This webinar will lead you through both the big, strategic decisions and the real-world how-to's of compelling video.

Nonprofit Tech Predictions for 2015

Thursday, December 11, 2014
11:00 AM (PST)

Curious about what technologies may be coming down the road that can change the way nonprofits do business? How much will tablets take over in 2015? What about the move to mobile devices for your community?

Join this TechSoup webinar to learn more about what tech is coming down the road that can help the social good sectors do more good! And which ones to hold off on investing in until they've shaken out the kinks.

Build Staff Buy-In for Volunteer Engagement

Thursday, December 11, 2014
2:00 PM – 3:00 PM (EST)

Is your organization open to engaging volunteers in new ways? Often one of the biggest challenges to a new model of volunteer engagement is the resistance of paid staff. Often attitudes and fears of our co-workers prevent us from expanding the work that volunteers do. But, if you've never worked with volunteers before, it can be scary. In this webinar we'll discuss strategies for working with paid staff to engage volunteers. We'll cover what you can do to alleviate some of those fears, strategies for working within a Union environment, and how you can train and support your coworkers as they become responsible for managing volunteers.

What You'll Learn: 

  • How to assess the feelings and attitudes of paid staff around working with volunteers.
  •  What does paid staff need to know about working with volunteers.
  • How to create a communication plan to talk to paid staff about working with volunteers.
  • Strategies for engaging volunteers in a union environment.

Proposal Writing Basics 

Tuesday, December 16, 2014
3:00 PM – 4:00 PM (EST)

Learn the key components of a proposal to a foundation. For those new to proposal writing, this Foundation Center webinar will cover:

  • How the proposal fits into the overall grantseeking process
  • What to include in a standard proposal to a foundation
  • Tips for making each section of your proposal stronger
  • What funders expect to see in your proposal and attachments
  • Tips for communicating with funders during the grant process
  • Additional resources on proposal writing, including sample proposals

Better Together?: Leveraging Collaborations to Get Grants

Wednesday, December 17, 2014
3:00 PM – 4:00 PM (EST)

Grant funders love to support multiple-organization collaborations, which can achieve outcomes that no single organization can match. Sometimes, though, grant applicants are (understandably) less excited about collaboration, due to first-hand experience with unsuccessful or ineffective partnerships.

This 4Good webinar, led by a veteran grant proposal writer who has coordinated several requests from multiple-organization collaborations, will share tips about how to leverage such relationships to get grants—while avoiding potential pitfalls.


  • Better understanding of grantmaker expectations regarding collaborations.
  • How to determine whether a collaboration is likely to succeed.
  • Tips for working with collaborations to produce a grant application.
  • Ways to resolve conflicts of interest that arise when seeking grant funds. 
  • Ideas regarding how to organically convene successful collaborations.

Proposal Budgeting Basics 

Thursday, December 18, 2014
1:00 PM – 2:00 PM (Eastern)

Learn to prepare and present a budget in a grant proposal. This Foundation Center webinar, geared to the novice grantseeker, will cover such topics as:

  • What is included under the "personnel" section and how to calculate it?
  • What level of detail do you need to include for non-personnel expenses?
  • How do you determine reasonable costs?
  • What types of expenses are considered "overhead"?
  • What other financial documents will funders want to see?

That’s it for this month but stay tuned for next month’s free webinar round-up

This round-up of free non-profit webinars is a regular monthly feature compiled by the Wild Apricot Blog. You can subscribe by RSS to get updates by email, so you’ll be sure to catch next month’s webinars, as well as other great resources for associations and non-profits.

Do you have a webinar you’d like to include next month?

If your organization offers a free webinar that would be of interest to non-profit, membership or volunteer-based organizations and you want to include it in next month's post, please email a brief overview (like those above) to lori@wildapricot.com no later than December 18.

And, as always, if you know of a free webinar that we've missed for this month -- please share the details with us in the comments below.

Lori Halley [Engaging Apricot] Lori Halley [Engaging Apricot]

Posted by Lori Halley [Engaging Apricot]

Published Friday, 28 November 2014 at 8:30 AM


  • Farra Trompeter said:

    Friday, 28 November 2014 at 10:35 AM
    This is always such a great resource. Over at Big Duck, we are hosting a free webinar on December 11, at 1pm EST:

    The Rebrand Effect

    Can rebranding really help you attract and retain donors? Board members? Clients? Will your staff be happier or communicate more effectively? Yes, it's all possible!

    In this free webinar, Big Duck's president Sarah Durham will walk you through the findings of a study that several hundred nonprofit professionals participated in. She'll share data and stories that will help you understand what to expect when you rebrand your nonprofit, including the variables that increase the odds of success, and more.

    * A better ability to think more holistically about how communications and branding will benefit your organization's future fundraising
    * An understanding of the relationship between strategic planning, rebranding, and fundraising
  • Lori Halley [Engaging Apricot] Lori Halley [Engaging Apricot]

    Lori Halley [Engaging Apricot] said:

    Friday, 28 November 2014 at 11:18 AM
    Farra: Thanks for sharing that webinar with our readers.
  • Ritu Sharma said:

    Sunday, 30 November 2014 at 1:49 PM
    Thanks much for putting together this great resource and listing of all the webinars in one place! Please note, we are presenting a webinar with Trinet hosted by Bloomerang.

    Top 6 Tips for Retaining (& attracting) Nonprofit Talent
Sorry, this blog post is closed for further comments.

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