Top 10 AJAM Posts for September 2011

Lori Halley 30 September 2011 0 comments

Each month we highlight the blog posts and articles that received the most votes on  Association Jam - a community website that offers a forum for association, non-profit and membership managers, staff and volunteers.

For September, the top-rated posts on Association Jam were in the Membership, Leadership and Social Media categories.

Here are the top ten most popular posts in all of the AJam categories for this month:

Membership:

Getting More Players on the All-Star Team

Jeffrey Cufaude | Idea Architects

We're not going to cultivate the next generation of All-Stars if our commitment to diversity and inclusion doesn't go much beyond posting open calls on listservs or turning to the usual suspects we already know, no matter how qualified they may be. The time to act differently has long passed.

Leadership:

Why Leaders Need to Think Creatively

Kerry Stackpole | Wired 4 Leadership

Often thought to be the exclusive domain of artists, actors, scientists and writers, creativity is oft deemed an unworthy for business. Big mistake.

It's The Leadership, Stupid

Nilofer Merchant | HBR Network Blog

The morning coffee break had wrapped up and we were back at it, involved in a deep discussion. ...The door to the conference room swung open and it seemed that a new member was joining the meeting. That is, until he didn't. He entered the room, but made no eye contact with either the group leader or the facilitator. He took one of the chairs in the main circle, but immediately grabbed a mobile device from his briefcase. Physically, he was in the room. But mentally, he never joined the meeting or tackled the problem we were trying to solve. 

Later, when there was a key decision to be made, someone interrupted this person to ask his opinion. And that's when I learned that he was "the leader" of this initiative. At least, he was supposed to be.

Social Media:

Ten Tips to Get the Most Out of Your Email Newsletters

Emma Wickenden | CharityVillage

At CharityComms, we send newsletters to thousands of people every month, so it was interesting to rethink how we do things after a recent seminar we ran on improving email newsletters. Here are our ten top tips that include advice from seminar speaker Matt Haworth, digital media producer, at Reason Digital.

Fundraising:

What 8 out of 10 People Will Read - and What They Won't

Katya Andresen | Katya's Non-Profit Marketing Blog

Once upon a time, I worked at a small newspaper as a night editor and there was one task that always scared the heck out of me. It was the hardest part of the job: trying to write a snappy six word headline summarizing a complex political situation or critical news development at 2 a.m. The stakes were high. Because on average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest (source: Copyblogger).

Events:

Ten Learning Shifts for Conferences, Events and Associations

Jeff Hurt | Velvet Chainsaw's Midcourse Corrections

Learning is changing. Anyone. Any time. Anywhere. By the end of 2011, 2 billion people will be connected to the web. 

...Those 2 billion people are living in a “pull information world,” not a push broadcast interruption world. These shifts affect our learning. Yet most of these shifts are conspicuously absent from our associations and conferences.

Other:

Quirky, Kooky and Off-beat Nonprofit Marketing and Fundraising

Kivi Leroux Miller | Kivi's Nonprofit Communications Blog

Kivi Leroux Miller hosted the Nonprofit Blog Carnival in August. To introduce her carnival round-up, she notes: "I promise, you really can do something a little different that grabs people’s attention, while still staying true to your mission. We’ve got plenty of examples to prove it! In fact, I received more suggestions that I could include in this post and still keep it relatively manageable."

Volunteers:

Juggling Act: How to Serve Clients and Recruit Volunteers at the Same Time

Tobi Johnson | Tobi's Nonprofit Management Blog

I had a chat with with some wonderful volunteers and staff from a local Area Agency on Aging (AAA) who help beneficiaries navigate the complex world of Medicare. They need more volunteers, but are struggling with how to fit volunteer recruitment into busy days filled with direct service work. 

While there are no silver bullets -- engaging high quality volunteers takes time, and volunteers rarely recruit themselves -- there are some ways to make your work more productive and efficient in this area. Here are a few ideas.

Technology:

Time On Webpage Follows a Negative Weibull Distribution - Huh?

Joanne Fritz | NonprofitAbout.com

Even after reading about it, I don't understand a Weibull Distribution and really don't even care. But the latest news from Jakob Nielsen's wonky Alertbox is still very useful when trying to figure out how to keep your visitors on your webpages long enough to count. 

Visitors don't stay very long...period. 

It turns out that the average webpage visitor stays less than a minute. But, if the reader finds your webpage "valuable," he or she may stay longer. What counts are the first 10 seconds!

Fun:

Making it matter: Using your office to express your nonprofit’s personality

Sarah Durham | Big Duck

The Taproot Foundation invited me over this week to talk about Brandraising with their grantees. ...During my workshop, I asked the participants to free associate with the adjectives that the Taproot office brings to mind. Friendly, warm, innovative, open came up. The staff was delighted. 
To express your nonprofit’s personality in your offices or program spaces more fully, consider the following low-cost ideas.

Do you have something to say to Associations?

If you’ve got a stand-out blog post, article, presentation, video, or other online resource to help associations and non-profits be more effective, we invite you tosubmit your links to AssociationJam.org and vote for your favorites. Follow@associationjam on Twitter to see which stories make it as #ajam front page news!


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Lori Halley [Engaging Apricot] Lori Halley [Engaging Apricot]

Posted by Lori Halley [Engaging Apricot]

Published Friday, 30 September 2011 at 9:25 AM

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