Best of Association Jam - Top Links for March 2011

Lori Halley 25 March 2011 0 comments

Association Jam logoIn March, the blogs and articles receiving the highest number of votes from visitors to Association Jam were in the events, other, leadership, volunteers and social media categories.

Here’s a look at the most popular links in each “AJam” category – in order of votes – for the month of March 2011: 

Events:

10 New Event Planning Tools Worth Exploring

Julius Solaris | Event Manager Blog

Julius Solaris of the Event Manager Blog outlines 10 event planning and management tools that he believes are quite worth trying. Some of them are free, some others you have to pay for. 


Other:

How to Use Stories in Nonprofit Marketing

Maureen Carruthers | Low Hanging Fruit Communications

Those of us in the nonprofit marketing business are hot on stories. In fact, you’d be hard pressed to find any nonprofit marketing advice on the web these days that doesn’t mention, at least in passing, how important it is to incorporate stories into your marketing. The problem is, we sometimes leave out the “How am I supposed to do that?” part. To help rectify that oversight, here are four specific ways nonprofit organizations can use stories to better connect with their people.

 

Why Do Your Email Recipients Unsubscribe?

Mike Snusz | NetwitsThinkTank

Why do people unsubscribe from your email? While there are a number of possible reasons, many can likely be traced to unmet expectations. So, how can you align subscriber expectations with your actual email program? Start with your email sign-up form. Set the right expectations here and you’ll avoid complaints and misunderstandings later on. You’ll also lay the groundwork for a relationship with your subscribers based on honesty and respect. 

 

Leadership:

If I Knew Then What I Know Now

Elizabeth Weaver Engel | Thanks for Playing

In response to Conor McNulty's Acronym post, association blogger Elizabeth Engel considers what she would've done differently in her career. 

Volunteers:

Guest Lecture at The New School; Slacktivism – Turning a “Like” into Lasting Change

Amy Sample Ward | Amy Sample Ward's Version of NPTech

As organizations, if we want to move our communities away from slacktivism and into real action, we need to recognize the large part we play. For all the negative talk about slacktivism, people are failing to recognize that there is actually a huge response coming from the community. ...Instead of crafting a compelling message and asking people to “like” it, we should see all of our “fans” as community members who have raised their hand saying “please give me something worthwhile to do!” and give them opportunities to start making real change.

 

Social Media:

The Benefits of an Editorial Calendar to Keep Your Community on Track

Blaise Grimes-Viort | Social Media Today

In the intense whirl of managing an online community, it’s easy to make grandiose plans but far harder to stick to them. Exciting events and milestones come and go, but it’s the steady forward thrust that really matters to ensure the continued growth of your community. 

 

Fundraising:

The Effective Charitable Giver

Sean Stannard-Stockton | Tactical Philanthropy Advisors

In Friday’s post, I laid out four core approaches to philanthropy: The Charitable Giver; The Philanthropic Investor; The Strategic Philanthropist;The Social Entrepreneur. As I wrote then, I don’t think that each philanthropist must choose only one approach. But by defining each style in a “pure” form, I hope that we can begin to better understand the ways that the various styles work together as well as the tensions that exist between them. Most importantly, I hope to offer better clarity about each approach so that we understand when we are having debates that are about which approaches are most effective vs. debates about how to execute a specific approach in the most effective way. 

 

Membership:

An Audit That’s Not “Taxing”


Have you ever wondered if your organization’s communications are effectively meeting your objectives and the needs of your members? In an interview with Drake & Company CEO Steve Drake, he shares his take on communication audits, their effectiveness and what you need to consider before embarking on one. 

 

Technology:

The Fantastic Five GIS Tools for Nonprofits

Steve Spiker | NTEN

As more and more people are bombarded with maps from every media source, many nonprofits find themselves asking “How can we use maps in our work?” – followed by, “Just how hard can it be for us to make maps for our work?” Steve Spiker, Director of Research & Technology, Urban Strategies Council suggests "maps can be a powerful tool for advocacy, management, and planning," and outlines his five favorite tools.

 

Do you have something to say to Associations?

If you’ve got a stand-out blog post, article, presentation, video, or other online resource to help associations and non-profits be more effective, we invite you to submit your links to AssociationJam.org and vote for your favorites. Follow @associationjam on Twitter to see which stories make it as #ajam front page news!


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Lori Halley [Engaging Apricot] Lori Halley [Engaging Apricot]

Posted by Lori Halley [Engaging Apricot]

Published Friday, 25 March 2011 at 9:00 AM

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