Best of Association Jam: Association Links for June 2010

Lori Halley 28 June 2010 0 comments

Association Jam logo

So many interesting and useful blog posts and articles were submitted to AssociationJam.org this month, there were ties for top spot in 4 categories – Events, Fundraising, Social Media and Other. Social Media and Membership were the most active categories overall, in terms of submissions, views, and reader votes. Here’s a round-up of the most popular “AJam” links for June 2010:

Membership

Accelerating Engagement Online and Beyond
David Gammel | ASAE: Associations Now

Great article about member engagement that articulates clearly the different kinds of engagement and how there is normally a progression across the different levels (but we don't always build it that way).

Events

Special Events: How to Avoid Embarrassment
Ilona Bray| Nolo's Fundraising Tips for Busy Nonprofits

List of "mini-disasters" that can easily happen to any organization putting on a special event – all of which can be averted with a little advance planning.

Act Like an Activist
Jeffrey Cufaude | Professional Convention Management Association (PCMA): Leading Learning

Too often we've allowed ourselves to believe we are just managing a meeting when instead we should view our work designing conferences as leading a movement. Here are a few tips for acting like an activist.

Leadership

What Colour Lenses Are you Using to Look at Your Non-Profit?
Carol Anne Moutinho | Association Resource Center: The ARC Blog

Structural? Political? Human Resources? Symbolic? What lense do you use to make decisions in your nonprofit? What frame dominates your nonprofit's organizational culture? What would happen if you tried looking at things from a different angle?

Volunteers

Volunteer Management - Improving the volunteer experience and reducing risk
Eileen Morgan Johnson | ASAE and the Center for Association Leadership: Knowledge Center

Volunteers are an important asset of any organization and all will benefit from an appropriate recruitment, training and management program. This whitepaper will help to ensure all of the bases – from recruitment, screening, and orientation to training, supervising, and coordinating virtual volunteers – are covered as you develop or revise your volunteer program.

Fundraising

How to articulate what makes you special: Competitive advantage 101
Katya Andresen | Katya's Non-Profit Marketing Blog

Four points for nonprofit marketers to consider in communicating your organization's value to potential supporters – because "It’s not enough to say what you do or who you are is great. You have to say what makes you unique."

Tech Showcase: Click and Pledge - The New Face of Mobile Giving
Maureen Carruthers | Handshake 2.0

Mobile and text giving campaigns are the latest trend in fundraising. Unfortunately the service, as initially envisioned, works well for large organizations, but is not really viable for the majority of nonprofits –until now.

Social Media

Is the online you different than the offline you?
Farra Trompeter | Big Duck Communicatons : Duck Call

I’m fascinated by the topic of personal branding – especially as it plays out in social media. But before you worry about who you friend on Facebook or how much to share via Twitter, its important to start by being clear about who you are. Like your organization’s brand, establishing your personal brand starts with gaining clarity around the concepts of positioning and personality from Brandraising.

Social Media as Religion
Elizabeth Engel | Thanks for Playing

Association blogger Elizabeth Engel takes a smart tweet from UnTech10 and runs with it, looking at how different camps in social media are like different religions.

A Foursquare Experiment Gone Right
Debra Askanase | Community Organizer 2.0

Big Love Little Hearts launched a campaign to raise awareness of Congenital Heart Disease (CHD) using Foursquare. This is the story of their amazing success and how they also raised $25,000 during the campaign.

Technology

The Mediavore's Dilemma: Making Sustainable Media Choices
Don Carli | PBS: Mediashift

The media business is becoming a complex game. The proliferation of mobile media have unleashed a tsunami of innovation in the creation and distribution of information, a torrent teeming with hundreds of thousands of media channels and millions of media product choices.

Other

Guest Post: Kivi Leroux Miller
Kivi Leroux Miller | IMPACTMAX

Many challenges facing nonprofits have nothing to do with one particular tool, like email newsletters or Facebook, but are about much bigger issues.

Four things to do to jump-start your right brain
Katya Andresen | Katya's Non-Profit Marketing Blog

What if you could effortlessly convey the heart and soul of your work every time you sit down to write web copy or your next fundraising appeal? Here are some exercises to help switch your thinking from the analytical to the emotional, to help get that message across.

HOW TO: Use Flickr to Distribute and Archive Press Releases
Heather Mansfield | Nonprofit Tech 2.0

Here's an interesting idea Heather Mansfield picked up from the UN Refugee Agency's use of Flickr your nonprofit might want to give a try: "Thousands upon thousands of press releases flood the Web everyday. Using Flickr may just be that extra little something that gets yours noticed."
 

Do you have news and ideas to share with other Associations?

If you’ve got a stand-out blog post, article, presentation, video, or other online resource to help associations and non-profits be more effective, we invite you to submit your links to AssociationJam.org and vote for your favorites. Follow @associationjam on Twitter to see which stories make it as #ajam front page news!

 

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Lori Halley [Engaging Apricot] Lori Halley [Engaging Apricot]

Posted by Lori Halley [Engaging Apricot]

Published Monday, 28 June 2010 at 10:01 AM

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