Wild Apricot News: Wild Apricot and Action Strategies Launch "Working Knowledge:" A Free Non-Profit Focused Webinar Series for Association Professionals

Lori Halley 23 October 2009 0 comments

TORONTO, On. and GATINEAU, Qc. (October 23, 2009) - Association managers seeking high-quality resources to stay on top of their game are invited to attend"Working Knowledge," a free non-profit focused webinar series. Working Knowledge is presented by Wild Apricot, a leading provider of website and membership management software for small and mid-size associations and Action Strategies, public relations and government relations consultants for non-profits, associations and charities.

Competing with Social Networking: Recruiting in the Facebook Age is the topic of the first webinar on Wednesday, Nov. 4, 2009 at 1 p.m. EST. This session will address how your membership-driven organization can survive and even thrive within a landscape of always-on social networking.

"Working Knowledge features three practical sessions designed for professionals working in the trenches at associations," said Mark Buzan, Founder of Action Strategies. "Our series will present real-world solutions to the day-to-day challenges facing all association and non-profit professionals."

"Association managers can view social media as a threat or as a complement to their own recruitment efforts," said Jay Moonah, "Noisy Apricot" (VP of Marketing) at Wild Apricot. "Our first webinar will help them understand how organizations can take advantage of social media, while the other sessions also focus on other tools to improve efficiencies within their organizations."

Other topics to be covered in the Wild Apricot - Action Strategies free webinar series are:

Re-invigorating Events: Creating Hype and Delivering the Goods
Wednesday, Nov. 18, 2009 1 p.m. EST.

If you're charged with planning an event for your association or non-profit, what kind of event will generate the most interest and how will you spread the word about it? This webinar will answer those questions and also suggest follow-up techniques to help you measure effectiveness.

Effective Fundraising: Building Structures for Today and Tomorrow
Wednesday, Dec. 2, 2009, 1 p.m. EST.

In a tough economy, and even when it improves, there are more causes than ever asking for a shrinking share of people's hard-earned money. How will your organization ensure fundraising success now and in the future? We'll offer ideas and examples.

All webinars are 45-minutes long and allow 15-minutes for audience questions and answers. Register online at /webinars

About Wild Apricot
Wild Apricot is web-based software-as-a-service designed for associations, clubs, charities and non-profit organizations. More than 15,000 organizations have already registered for Wild Apricot's service-integrated website content management, membership database, member self-service portal and event registration, e-mail communication, blogs and forums, and online payments. With pricing starting at just $25 per month and with a product designed for non-technical users, Wild Apricot can help even the smallest associations and non-profits.

About Action Strategies
Founded in 2001 by Mark Buzan, Action Strategies is a consultancy for non-profits, associations, and charities. Fully trilingual (Spanish, French & English), Mark has developed comprehensive public affairs campaigns for organizations worldwide. He used his savvy to engage nonprofit stakeholders online and offline resulting in greater donations for his charitable clients, high membership recruitment and retention levels, and increased event attendance for his association clients. Mark is the current co-author of "Social Media for Non-Profits and Associations."

For information contact:
Michelle Damico, 312-423-6627
michelle (at) pipelinemediarelations.com


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Lori Halley [Engaging Apricot] Lori Halley [Engaging Apricot]

Posted by Lori Halley [Engaging Apricot]

Published Friday, 23 October 2009 at 1:36 PM

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