Say A Big Thank You To Your Volunteers

Volunteerism April 07, 2014

Lori Halley

By Lori Halley

It’s National Volunteer Week!

This year, we’re celebrating National Volunteer Week from April 6 to 12 in both the U.S. and Canada.

What is National Volunteer Week?

Points of Light in the U.S. (whose mission is to “inspire, equip and mobilize people to take action that changes the world”) suggests:

National Volunteer Week is about inspiring, recognizing and encouraging people to seek out imaginative ways to engage in their communities. It’s about demonstrating to the nation that by working together, we have the fortitude to meet our challenges and accomplish our goals.

National Volunteer Week is about taking action and encouraging individuals and their respective communities to be at the center of social change – discovering and actively demonstrating their collective power to make a difference.

Volunteer Canada, which is marking “the 11th consecutive year [they’ve delivered the NVW campaign”, suggests that “National Volunteer Week (April 6-12, 2014) is a time to recognize, celebrate and thank Canada’s 13.3 million volunteers.”

Celebrating volunteers

Volunteer Canada has found a unique way to celebrate NVW for 2014 - a Volunt-Hear Hotline:

Canadians from coast to coast are encouraged to call the Volunt-Hear Hotline and participate in a national conversation about volunteer recognition. The hotline is a toll-free number where people can call to leave a brief impact statement and say thank you to a volunteer for their efforts. Why? Because volunteer work speaks volumes!

Messages will be organized into playlists on Soundcloud. Listeners will be able to share messages and hear first-hand how volunteer work changes lives and shapes communities.

As always, Volunteer Canada has developed a full National Volunteer Week Campaign Kit with resources such as:

  • a campaign planner
  • marketing & communications resources (such as posters, thank you cards, certificates of appreciation, etc.)
  • an event planner
  • media, social media and government relations tip sheets and video seminars

Over at the Points of Light, they’re offering a Celebrate Service - National Volunteer Week Resource Guide (PDF). This is an “online toolkit, full of helpful ideas and marketing strategies to support you during National Volunteer Week, April 6-12, 2014. Here you’ll find key messages, project ideas, volunteer leader resources and more for recognizing your volunteers throughout the week.”

The toolkit includes marketing resources such as:

  • key messages
  • logos
  • banners, ads
  • media advisory and press release templates
  • PR and social media tips

Are you planning any volunteer recognition celebrations during National Volunteer Week?

Volunteers are an essential resource for most non-profits and membership organizations.  We hope you’re thanking them and recognizing their efforts regularly. But NVW offers an opportunity to really shine a spotlight on your volunteers!

For inspiration, check out the resources available through Volunteer Canada and Points of Light and have a look at the additional resources we’ve offered below.

Let us know what your organization has planned for celebrating your volunteers this week in the comments below.

Additional resources:

This month, we’ll be offering many blog posts and resources on topics related to volunteers - so stay tuned.  In the meantime, here are some additional resources to help with your NVW planning:

Sorry, this blog post is closed for further comments.


  • Leslie Harris:
    Great enhancements and great info...thanks to ALL the Apricots!!


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