A Sneak Peek at WildApricot’s Online Store

WildApricot Updates February 13, 2018

Terry Ibele

By Terry Ibele

If you’re tired of using a third party software or manually processing sales for your organization, WildApricot’s new online store will soon take care of everything for you.

With the Online Store, you can sell products (like merchandise) straight from your WildApricot website. On the backend, all orders, email notifications, and payments will be handled automatically — all you have to do is give your customers their products.

In this post, I’ll be covering some common questions we’ve received about the Online Store.


When Is the Online Store Launching?

The Online Store is one of our newest features launching on April 3, 2018.


What Can I Sell With the Online Store?

You can use the Online Store to sell any product, service, or online resource (like a PDF) that you like.

WildApricot Online Store 

How Do I Add Products and View Orders?

Once the Online Store goes live on April 3, 2018, you will see a new menu option in your Admin View called Store.

Online Store Dashboard

Under the Store menu, you will be able to add, edit, or remove products, as well as view orders and change settings.

You will also be able to customize product details. Here’s what you can do:

  • add and edit names and descriptions of products
  • set prices
  • set special member prices, which will be automatically available for logged in members
  • set a product category by adding a tag (used for filters)
  • hide or show products on your website

How Do I Add the Online Store to My Website?

Once the Online Store goes live on April 3, 2018, simply drag and drop the Catalog gadget onto a webpage. This gadget is called Catalog, because it will show a catalog of all the products your organization offers online. Here’s how to add it:

  • Go to the Admin View of your WildApricot website
  • Click Website, then Site Pages and find the page you’d like to add the Online Store to.
  • Click Edit
  • Click Gadgets
  • Scroll down to the Catalog gadget, then drag and drop it onto your page
  • Save your changes

Here’s a GIF that illustrates this action:


How Do Customers Buy Products From the Online Store?

Once your Online Store is set up on your website, customers will be able to view your catalog of products. If you have set special member prices, non-members will also be able to compare regular and member prices (setting a member discount on products can be a great incentive to become a paid member).

Customers will also be able to view product details, add a product to their cart, and checkout the order.

Here’s a GIF showing the process a customer goes through to checkout their order:


What Happens After A Customer Orders a Product?

When a customer orders a product through your Online Store, they will receive an automatic email with their invoice and details of their order. You can also choose to have a copy of this email sent to an administrator of your organization.

In the backend, an Administrator can view all open orders. For physical products such as merchandise, the administrator will have to manually fulfill the order, then go into the backend and mark the order as fulfilled. The system will then send out an email to the customer notifying them of their order status. For online resources, the link to access the resource can be included in the confirmation email that goes out automatically.


How Do I Set Up Payments?

If you have set up online payments for your membership and event fees, then you will not have to complete any additional actions.


Where Can I find More Details about the Online Store?

Stay tuned! This is just a sneak peek of what you can do with the Online Store. As we get closer to the launch date of April 3, 2018, we will be sharing more details on the full capabilities.


Future Plans for the Online Store

We are eager to hear your feedback when the Online Store launches on April 3, 2018 and will continue to improve functionality and features thereafter. Be on the lookout for more updates about the Online Store.

The Membership Growth Report:

Benchmarks & Insights for Growing Revenue and Constituents

Get the report now!

Sorry, this blog post is closed for further comments.


  • KSLS:
    Sounds great. Wush list: We would like to be able to set up a second different PayPal account for some item sales.
  • Terry Ibele

    Terry Ibele:
    KSLS, interesting idea, feel free to add it to our Wishlist forum: https://forums.wildapricot.com/forums/308932-wishlist
  • Tom Tramantano, President USS America CVA:
    Will we be able to download reports for the online store?
  • Southernmost Coconut Castaways:
    We are currently using a Square for offline sales at events...can we tie the Square into our WildApricot store, or will you have a replacement for the Square?
  • David Shepherd:
    Will we be able to sell subscriptions (recurring billings) through the Store if we're setup with Stripe to handle that, as with memberships?
  • Mark Weber, Alaska Aviation Museum:
    Will the online store only work with Apricot websites or can we use it with others?
  • Terry Ibele

    Terry Ibele:
    Great questions everyone!

    Southernmost Coconut Castaways, we currently integrate with Square, so yes :)

    David, there is not an option to set up recurring purchases in the store as of now. This is a great idea and I encourage you to add it to our Wishlist forum.

    Mark, the online store will only work with WildApricot websites. It's a gadget that can be dragged and dropped into a web page when you are editing the page in our editor.
  • Jon Carlson:
    We also really need recurring purchases/subscriptions. We have a base membership fee, but we also have (optional) coaching fees for both scheduled classes (which can be bought one at a time or could be sold as a "10-pack", for example) and also team fees (a recurring monthly).
  • Richard Horsfield:
    Fantastic addition to your amazing product.
    I have created an Investment Club which WildApricot software is perfect for.
    Our members can purchase shares in various investment pools, and at the moment the only solution has been to create various levels of Membership for each Pool. However, once a Member has joined, it's not possible for them to have another membership through the software, so we have been having to record that manually in the admin area and create additional invoices.
    The new store should help us resolve this issue completely...
    Members will be able to join for a token monthly or annual fee.
    Once they are Members they will be able to pick and choose which of our Investment products they want in the store, including multiple shares in a certain pool.
    Hopefully we will be able to have stock control too per product.

    I too would like to have the option of having an additional email address to use for store purchases if possible - although we encourage Members to pay via wire transfer to avoid online payment fees.

    Keep up the great work, and if you need a beta test site, just let me know.

  • Terry Ibele

    Terry Ibele:
    Hi Richard,

    Thanks for your comment and the feedback!
  • Authors of Boox - Patti Jefferson:
    Are you currently accepting any bribes for earlier access? Or do you need more beta testers? I want to start with the store NOW! LOL I have been using Events to "sell" upgrades and swag... I am super excited! Worth every dine of the payment increase.
  • Terry Ibele

    Terry Ibele:
    Hi Patti,

    If you want to throw me some free swagger, I'll gladly accept, but you won't be able to access the online store until it launches in April ;)
  • Denise:
    If I sell a PDF product, will be it available for immediate download when the customer completes the purchase?
  • Terry Ibele

    Terry Ibele:
    Hi Denise,

    Yes, you can include the PDF as part of the confirmation message that someone receives when they purchase it.
  • WA user...:
    there is no product variations... selling things like clothes is basically null. there is no shipping.......... and as far as I can tell, you can't add a photo from your current files... you have to upload it again...
  • Kelly:
    Experimenting a little with the new 'Store' feature and I have a question:
    - We will us this feature to mostly sell apparel. Is there a way to allow for options under a single product? for example, choose a color or a size? If not, any way you can simply add a 'notes' text box to the product page that I can direct purchasers to indicate their desired color or size choices? thanks!!
  • Terry Ibele

    Terry Ibele:
    Hi Kelly, glad you're experimenting with the online store :)

    For the time being, the best way to accomplish what you're doing is to create different products for each size and color. I know this isn't the most ideal situation. Please get in touch with our support team for more help with this: support@wildapricot.com

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