The Personify Family is Growing: Introducing a2z, Inc., the Leading Events Management Platform

WildApricot Updates December 03, 2018

Dmitriy Ivanov

By Dmitriy Ivanov

In 2017, WildApricot joined the Personify family of products. We’re happy to share that our family just got bigger with Personify’s acquisition of a2z, Inc., an events management and optimization platform for event planners and show organizers.


We’re excited about a2z joining the Personify family, because it reinforces Personify’s commitment to investing in complementary market-leading solutions for organizations that manage members and constituents.


a2z’s award-winning technology platform is used by over 400 of the leading and fastest growing nonprofits, associations, show management companies, and for-profit show organizers in North America.


As organizations look to excel in today’s crowded marketplace they must create experiences that are memorable and rewarding across every interaction, including in-person events, online and mobile. With a2z as part of the Personify family, our clients will be able to provide exactly this kind of enhanced experience across channels. It will also bring improved productivity in back office processes and increased connectivity with members, donors and event attendees.

What You Can Do With a2z

a2z’s event management and optimization platform is used by top event planners and show organizers. Check out a2z capabilities below:

  • online trade show floor plans

  • event websites

  • abstract/speaker management

  • matchmaking tools

  • personal itinerary builder

  • mobile apps

And more. Learn about a2z solutions here.


If you run and manage events in WildApricot, you’ll continue to have access to our full range of event features as normal, including guest registrations, waitlist, and mobile registrations and check in.


Meet With a2z + Personify + WildApricot

If you’re an association technology leader, show organizer or team member, you can come experience a2z at ASAE Tech, December 4-5 in National Harbor, Maryland, at the Personify booth #247. A2z will also be at the International Association of Exhibitions and Events (IAEE) show for shows, Expo! Expo!, December 11-13 in New Orleans, Louisiana.

If you would like to know more, you can read the Personify news article here. If you have any questions, you can get in touch with our support team here.

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Sorry, this blog post is closed for further comments.


  • Samuel Stevenson:
    Are a2z services available to WildApricot customers as part of our plans?
  • Kate Hawkes:
    Hi Samuel, a2z services aren't included in the WildApricot plan, but you can sign up for them separately. If you're interested in knowing more about their plans and pricing, you can get in touch with their sales team at


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