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  • Show, Don't Tell: Google Earth Outreach for Nonprofits

    Since the earliest days of world exploration, maps have told compelling stories to people who may never see the places depicted. Topographical lines on paper only go a small way to recreate the traveller's experience, however, and the rest depends on the viewers' imagination. Now, personalized and interactive maps are stretching those ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on October 27, 2008
  • A Closer Look at Facebook Events

    Facebook is fast becoming a popular way to publicize an organization’s event, invite guests, and track who plans to attend. Facebook Events may be just what your group needs — but could you be shutting out some of the people who might support your event, by relying solely on Facebook to manage it? The fact is, for non-members of the site, ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on August 18, 2008
  • Award-Winning Youth Helpline gets Web 2.0 Right

    People born since 1980 — the first generation to grow up in a wired world — have a whole new set of expectations about communication. Nonprofits who want to reach this audience need to rethink the traditional outreach methods and learn to understand how this group operates. Whether we call them Millenials, Net-Genners, or Generation Y, ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on July 9, 2008
  • Crowdsourcing: How Business and Nonprofits Tap into the Wisdom of Crowds

    ''Welcome to the age of the crowd,'' wrote Jeff Howe in The Rise of Crowdsourcing (2006). In coining the term crowdsourcing, Howe pointed to the rise of the open-source software movement; to the success of user-created Wikipedia; and to profitable businesses like MySpace and eBay ''that couldn't exist without the contribution of users.'' Howe put ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on June 11, 2008
  • Web 2.0 Nonprofit Success Stories - Carnival of Nonprofit Consultants

    The ''Web 2.0 Nonprofit Success Stories'' submitted to the NPC Carnival this week led to a selection of nonprofit organizations that are widely varied in terms of size, budget, and reach. Each group is using the Internet and Web 2.0 tools in a different way to meet its goals, but some common themes emerge; most notably, perhaps, the power of ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on May 5, 2008
  • Dilbert.com Goes Web 2.0

    How would you define Web 2.0? Wikipedia does a pretty good job of explaining it, but why use words alone to explain such a complex idea, when you can show-and-tell? Try this: Flip open just about any North American newspaper to the comics page... then take a look at Dilbert.com. The companion website to Dilbert, Scott Adams' widely ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on April 24, 2008
  • Campaign Maps: How 3 Nonprofit Organizations use Online Maps to Send a Message

    Maps have come a long way from the traditional classroom wall map that many of us grew up with. Online, maps have taken on added dimension with multimedia mashups and a new level of interaction: the information they can deliver goes far beyond topographical features and geo-political boundaries. Here are three maps from three different nonprofit ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on April 1, 2008
  • Case Study : How to Reach New Constituents, Build Relationships and Drive Actions

      For this month's case study, we caught up with Curtis Brown from Mission Movers Group for an interview about using email and web 2.0 to reach new constituents and building relationships.   As President of Mission Movers, Curtis works with clients across the country to impact their marketing efforts and drive brand ...
    Posted to Wild Apricot Blog (Weblog) by Creative Apricot on December 18, 2007
  • Case Study: Reaching a Wider Audience through Podcasting

    On July 15, 2005, after many, many months of planning – Jodi Diehl and Angela Parker launched their “brainchild” -- RemoteProfessionals.com. A networking organization for outsourcing professionals, Remote Professionals use teleclasses, webchats and podcasts to bring speakers and presenters on topics of interest to ...
    Posted to Wild Apricot Blog (Weblog) by Creative Apricot on November 27, 2007
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