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  • Show, Don't Tell: Google Earth Outreach for Nonprofits

    Since the earliest days of world exploration, maps have told compelling stories to people who may never see the places depicted. Topographical lines on paper only go a small way to recreate the traveller's experience, however, and the rest depends on the viewers' imagination. Now, personalized and interactive maps are stretching those ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on October 27, 2008
  • A Closer Look at Facebook Events

    Facebook is fast becoming a popular way to publicize an organization’s event, invite guests, and track who plans to attend. Facebook Events may be just what your group needs — but could you be shutting out some of the people who might support your event, by relying solely on Facebook to manage it? The fact is, for non-members of the site, ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on August 18, 2008
  • Is Your Nonprofit Risking a Communications Nightmare?

    Could your organization get a message to all your members within 48 hours?  One small assocation thought so --  until last week, when an unexpected event revealed a major flaw in how the group was communicating with its members.This is a real-life example of a real nonprofit organization, but let's just call it Association XYZ  -- a ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on April 9, 2008
  • Campaign Maps: How 3 Nonprofit Organizations use Online Maps to Send a Message

    Maps have come a long way from the traditional classroom wall map that many of us grew up with. Online, maps have taken on added dimension with multimedia mashups and a new level of interaction: the information they can deliver goes far beyond topographical features and geo-political boundaries. Here are three maps from three different nonprofit ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on April 1, 2008
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