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  • Online Donations: Survey Shows Potential for Growth

    The American Express Charitable Gift Survey, released late last year in partnership with the Center on Philanthropy at Indiana University, sought to answer two key questions: “How do people give online?” and “How much do they give per donation?” The study reports that the average gift size is $172, but most gifts are less than $100, suggesting ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on September 8, 2008
  • What's Turning Off Your Donors?

    ''As a donor to charity, what do we nonprofits do that irritates you? What’s caused you to stop giving to a charity?'' Marc Pitman asked the tough questions on LinkedIn, a social-networking site with a business/professional focus where the demographic is likely to be a close match for many nonprofits’ donors.  And the answers are very ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on September 2, 2008
  • 44% of Donors Check Out Your Nonprofit Online

    When your nonprofit sends out its next fundraising direct mail appeal, how many potential donors will be heading to the Internet before they decide if they want to donate? The number of people checking out your organization online may be higher than you think! According to a new study by The NonProfit Times, the number of potential donors ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on August 28, 2008
  • Free Toolkit for Selecting Donor Management Software

    To select a donor management system is a big decision for any nonprofit. The right software can go a long way to helping you manage those vital donor relationships — but moving to any new system calls for an investment of time and money, and the software selection you make now will affect the work of your organization for some time. How do ...
    Posted to Wild Apricot Blog (Weblog) by Rebecca on July 14, 2008
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