People born since 1980 — the first generation to grow up in a wired world — have a whole new set of expectations about communication. Nonprofits who want to reach this audience need to rethink the traditional outreach methods and learn to understand how this group operates. Whether we call them Millenials, Net-Genners, or Generation Y, ...

Cross-browser compatibility has long been a frustration for website designers. What looks fine in one browser may be more or less “broken” in another, with sidebars shifted and elements overlapping... But does it really matter, how your website looks in different browsers, in the big picture of what your organization is trying to accomplish with ...

Effective communication – and more precisely, the effective transfer or exchange of knowledge –  is vital to any nonprofit organization. It lies at the root of everything a nonprofit does – from pitching your cause to donors and funding agencies, to delivering services to members and clients; and from seeking public support and the ear of ...

How easy do you think it should be to make a charitable donation?  Getting a charity to accept your money might not be quite as easy as you'd think — if the charity's website is designed to meet its own needs, that is, rather than the needs of the people who visit and use the site. Here's an example: When an acquaintance passed away ...

How would you define Web 2.0? Wikipedia does a pretty good job of explaining it, but why use words alone to explain such a complex idea, when you can show-and-tell? Try this: Flip open just about any North American newspaper to the comics page... then take a look at Dilbert.com. The companion website to Dilbert, Scott Adams' widely ...

Accessible websites are the fast-approaching future of web design, and accessibility is already the law in many jurisdictions. We're talking about websites whose designs don't create artificial barriers for people of differing abilities, or those with limited access to top-end technology. Color choice is just one aspect of accessible web design ...

Social media and social networking are hot buzzwords in the world of online marketing, but what do they mean in practical terms? Is social media marketing just a passing fad, or could it be a worthwhile strategy for your organization? In a survey done by Collactive of close to 200 organizations, those with a successful social media strategy ...

Your organization may send out a feedback request with its appeals or reports to members. And perhaps you routinely ask those who attend your special events to fill out a quick survey. But if you need data quickly, or from a broader range of respondents, why not consider an online poll or survey? Here are 8 quick tips to help you get started: ...

Cleaning up a mailing list is never quite as easy as it should be. To purge an inactive address from your database can feel like you're letting go of something that could ''come in handy'' someday — even if it's not useful now, and hasn't been productive for quite some time. Just like spring-cleaning your home, however, a good clean-up ...

This post has been contributed by Lance Trebesch and Taylor Robinson from TicketPrinting.com. Think your nonprofit organization has no need for a blog? You may want to think again. According to Technorati, more than 10,500 blogs were tagged charity, 4,000 blogs nonprofit and 2,300 blogs philanthropy in January of 2007 and these numbers are ...