Membership Renewal Guide

Sources

Here are some of the resources we used in preparing this guide:

• Our own Membership Renewal Survey 
• 2012 Membership Marketing Benchmarking Report – Marketing General Incorporated
• How Sales Pros Build a Rock-Solid Membership Renewal Cycle – Christopher Palumbo
• Renewal Communications – ASAE center - Associapedia
• The Care and Feeding of Your Renewal Strategy – Monica Williams, ASAE Article
• Membership Renewal Should Be More Than a Business Transaction – Lowell Applebaum, Association 141 blog