This month's round-up of the top-voted association stories submitted to AssociationJam.org may be the most diverse and interesting yet — and there were even a couple of categories (Leadership and Fundraising)
in which two very different stories tied for top place!
Here, by topic, are the top stories voted up by Association Jam readers for December 2009:
Membership
No Dues. Just the Experience. | Kerry Stackpole | Wired 4 Leadership
If
your association couldn’t charge dues, would your members pay you for
the experience of belonging? It’s a serious question. Member benefits
aside.
This
post speaks to what I mentor my photography clients on—relationships
based on value. People are looking for the experiences of what the
product or service brings to them that is irreplaceable, and it's
important now more than ever in this computerized world where personal
interaction is becoming less common, to stand out with whatever you are
offering... [~ commenter Audrey Ranieri at AssociationJam.org]
Events
Want better meetings? Do evaluations | Maureen Carruthers | Low Hanging Fruit
How
will you know if you’ve given good value to meeting participants? Save
5-10 minutes at the end of each meeting to ask 4 simple questions...
Leadership
Two stories tied for first place in the Leadership category this month:
Where No Association Has Gone Before - Lessons from Star Trek | Shelly Alcorn | Association Subculture
Starfleet
does not spend time complaining about last years conference dinner or
micromanaging its captains. Here's what we do. Go do it. Should your
real world association mission be less powerful? ... Clear mission,
clear values, clear policy and clear roles.
The Trouble with Hierarchy | Jamie Notter | Get Me Jamie Notter
Hierarchy
in organizations was designed in a completely different era. We don't
have to get rid of it, but we need to address its weaknesses in a deep
way. Hierarchy is to organizational effectiveness, as strategic
planning is to strategy....and it sucks.
Volunteers
Ten Red Balloons: Lessons in Volunteer Management | Judith Lindenau | Off Stage

What
can associations learn from the winner of the most recent DARPA
contest, the Red Balloon Challenge? A big lesson is how to organize
resources and mobilize volunteers using social networking.
Fundraising
Two stories tied for first place in the Fundraising category this month:
How Web Design Can Improve Your Online Fundraising | Elizabeth Beachy | Step By Step Fundraising
Your
nonprofit website has a donation page... so how come you're not getting
any donations? The lack of online giving could be due to several
reasons, from low traffic to a poorly designed website.
What If Associations Weren’t Afraid to Generate Serious Cash? | Kevin Holland | Association Inc
As
an association you have access to a cash-generating apparatus that
would make for-profit companies salivate, if you’ve been doing at least
some things right.
Social Media
LinkedIn Tools for Associations and Chambers of Commerce | Karla Tillman Pollack | ABS News Center Blog
LinkedIn,
a professional networking social network, has more than 50 million
registered users in more than 200 countries and territories worldwide.
Here are 3 ways to add LinkedIn to your organization’s communications tool box, and two useful free LinkedIn applications to help you make the most of it.
Fun
Blog FAIL: What was I thinking?! | Erica Salimida | Fast Company
Like
the scrunchie, that guy I dated sophomore year, and stirrup pants, this
goes down in history as one of those “What was I thinking?” moments.
People say hindsight is always 20/20, but why didn’t I at least add
some insight, like a Q&A with the CEO or a customer review, to
accompany the press release? Maybe I was hoping that my extreme lack of
creativity would have the opposite effect on people, making them think
I was a genius.
Technology
Learn to Podcast : Podcasting 101 : Guide to Podcasting Basics Jeff Cobb | Mission to Learn
Jeff
Cobb's free PDF guide to podcasting offers a concise set of tools and
brief explanations that should be of use to pretty much any individual
or organization that wants to get into podcasting or expand their
current efforts.
Other
Open for Business! « Unemployed Marketers Group Offers Help to Nonprofits | Unemployed Marketers Group
The
most challenging consequence of being out of a job is the sense that
all your talent and skill is being wasted, and that's the impetus for
the foundation of the Unemployed Marketers Group. Brian VanderMey
and a few dozen colleagues from the marketing world have banded
together to keep their skills sharp and their resumes active. The group
offers pro bono marketing services to nonprofit organizations on an
on-going basis: an application form is available on their website.
Get linked!
If
you’ve got a stand-out blog post, article, presentation, video, or
other online resource to help associations and non-profits be more
effective, we invite you to submit your links to AssociationJam.org. Follow @associationjam on Twitter to see which stories get voted up and onto the front page!