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  • How Memes Can Help Your Nonprofit Blog

    Lori Halley 19 March 2009 4 comments
    When the venerable Fieldstone Alliance surprised its readers this week with 25 Random Things that Make the Nonprofit Sector Great , picking up on a popular fad that’s been making the rounds of Facebook, it was a strong hint to take a closer look at...
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  • What Makes a Successful Online Community?

    Lori Halley 17 March 2009 1 comments
    A successful online community can pay off in increased word of mouth (35%), more brand awareness (28%), bringing new ideas into the organization faster (24%) and greater customer loyalty (24%), according to the 2008 Tribalization of Business study...
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  • Roll Your Own RSS Feed Digest Widget

    Lori Halley 12 March 2009 12 comments
    There are many ways to publish any RSS feed on your own website — Feedburner’s BuzzBoost feature, and Widgetbox, for example, among a host of other methods including a Google Docs trick — but lately I’ve been using a free service called Feed Informer, for several reasons.
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  • Facebook's New Public Profile Pages: Good News for Nonprofits

    Lori Halley 09 March 2009 17 comments
    Facebook's announcement of Public Profile Pages means nonprofits will be able to "share all types of content with an unlimited number of users" and Facebook users will be able to comment on their posted content. It's a giant step forward for nonprofit outreach on Facebook.
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  • Idealist.org Announces Social News Site for Nonprofits

    Lori Halley 05 March 2009 0 comments
    Idealist.org and Reddit.com have just announced the launch of IdealistNews.com, a “social news” service where users submit and vote on “timely and important news of remarkable things happening in the nonprofit world.” What makes these services interesting...
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  • Google Labs Introduces Gmail Offline

    Lori Halley 24 February 2009 7 comments
    Many organizations use Gmail to manage their email, because its generous storage space, ability to use your own domain , and system of tags and filters make it easy to organize email communications. One drawback of Gmail, however — as with any web-based...
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  • Web 2.0 Showing Signs of Recession

    Lori Halley 19 February 2009 5 comments
    We've quickly become used to finding free or low-cost web tools and services for collaborating and communicating online, sharing media across platforms, or bringing new interactivity to our websites. Now, as business models change in response to the economic recession, nonprofits' online toolboxes are changing, too.
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  • Top 6 Popular Site Search Widgets

    Lori Halley 10 February 2009 10 comments
    As your website grows in size over time, you may want to think about adding a site-specific search box or widget, to help your readers to find the information they’re seeking among your web pages. According to stats released by Lijit last November,...
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  • Online Payment Processing for the Small Nonprofit

    Lori Halley 06 February 2009 21 comments
    Online payment processing may sound "high-tech" and complicated, but even the smallest nonprofit can easily get set up to receive payments through its website. To bring it down to the absolute simplest terms, your nonprofit will need 3 things in order to handle online payments by credit card: a link or button, a payment gateway, and a merchant account.
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  • How to Shorten URLs and Track Clicks

    Lori Halley 03 February 2009 14 comments
    If you’ve ever received an email with a long link that breaks across several lines, so you’ve had to copy-and-paste the URL into your web browser, the benefits of a URL-shortening service will be immediately clear. Short URLs are a better fit wherever your messages are restricted in length, and they’re simply easier to remember. There are many free URL-shortening services to choose from, with a variety of useful features — such as previews, bookmarklets, and, in some cases, the ability to track the clicks on your shortened links.
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  • Facebook Profiles and Pages and Groups, oh my!

    Lori Halley 30 January 2009 56 comments
    If questions from our readers are any indication, there’s still a lot of confusion about the differences between Facebook’s Profiles, Fan Pages, and Groups — and which of these might best suit a nonprofit’s social-networking plan. Let’s take a closer...
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  • Wild Apricot Software News for January 2009

    Dmitriy Buterin 27 January 2009 0 comments
    About Wild Apricot Software The Wild Apricot blog provides technology advice for small non-profits. Many blog subscribers are also Wild Apricot software clients — so we publish monthly updates about our software. Wild Apricot software simplifies life...
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  • Social Publishing: Scribd as a Tool for Nonprofit Outreach

    Lori Halley 20 January 2009 8 comments
    There are any number of ways a nonprofit can make a document available to readers online. Put the text on your website, email it, offer a PDF for download, even embed a Powerpoint presentation in a web page. Combine the convenience of online document sharing with the power of social networking, however, and "social publishing" could ramp up your outreach.
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  • Free Webinar: Social Media for Social Good

    Lori Halley 11 December 2008 0 comments
    Want to learn more about Web 2.0 and the latest social media trends? Convio is hosting a free webinar with Emily Riley , Senior Analyst from JupiterResearch, and social media blogger Beth Kanter of Beth’s Blog . In only 75 minutes, attendees will learn...
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  • First Steps in Social Networking for Nonprofits

    Lori Halley 01 December 2008 10 comments
    Nonprofits looking to start using social media as a marketing tool will find a wealth of sound advice online, but putting the pieces together into a solid strategy? That's the real challenge. No one simple strategy will work for every nonprofit group....
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