23 October 2013
Want to raise awareness of your non-profit or your cause? Try newsjacking.
12 March 2012
Maybe it's time to revive the press release to help you drive traffic, increase member engagement, and boost search engine rankings.
10 August 2011
Non-profits and membership organizations should mark significant milestones and leverage these celebrations to raise awareness, attract new members, volunteers or supporters and promote your organization’s mission.
07 July 2011
Has your organization considered an Op-Ed? If you have a compelling message and a subject matter expert with unique insight and expertise, an Op-Ed piece might be just what you need.
16 May 2011
Guest blogger Howard Levy offers 10 ways your nonprofit can wake up your brand to strengthen your appeal to attract donors and ensure its long-term success.
04 May 2011
Here are some ideas for low-cost event publicity - as requested in our blog reader survey. By focusing on media relations, event calendars, your website, email and social media, even organizations with limited resources can promote events with little or no cost.
03 December 2010
Assessing Your Brand & Communications This is a guest post by Howard Levy , founder of The Nonprofit Brand Institute a branding agency that creates effective brands, websites and marketing campaigns for nonprofits to increase their visibility,...
23 September 2010
Can you imagine asking for $100, and telling your donor up front that $80 will go to the telemarketing company that interrupted his dinner, and only $20 to your non-profit? You know that it takes money to raise money for a cause. And your donors, for...