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Tags : analytics

20 June 2011

SEO Keywords for Small Non-Profits

Your non-profit website is supposed to help new people – prospective donors, members, and advocates – find your organization online. But what if it’s not showing up in the search engines? (read more)
Posted Monday, 20 June 2011 at 5:01 PM by Rebecca Leaman | 4 comments
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15 March 2010

Event Fundraising Analytics for Nonprofits

Data? Metrics? Analytics? It doesn’t have to be scary-hard to deal with, even if you’re a small nonprofit’s part-time fundraiser who’s just kind of figuring it all out as you go along. Analyze This: A Nonprofit's Guide to Event Fundraising Analytics... (read more)
Posted Monday, 15 March 2010 at 3:31 PM by Rebecca Leaman | 0 comments
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04 January 2010

Nonprofits Get Free Help with Web Analytics

No time, no budget, and no skilled resources available for your nonprofit to dive into web analytics and make sense of what the numbers mean for your goals and objectives? The Analysis Exchange wants to help — at no cost to your organization. (read more)
Posted Monday, 04 January 2010 at 5:27 PM by Rebecca Leaman | 2 comments
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23 December 2009

Got Klout? Great Twitter Metrics for Nonprofits

Whether your nonprofit is new to Twitter or you’re simply looking for fresh insights, Klout is a excellent (free) service worth a try. Not only does it give you a host of useful metrics in one tidy package, it actively helps you understand what the numbers mean and what you can do with them. (read more)
Posted Wednesday, 23 December 2009 at 9:45 AM by Rebecca Leaman | 5 comments
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17 December 2009

GraphEdge Twitter Analytics: Focus on Your Networks

GraphEdge is a tiny company with a new social analytics tool that's primarily designed for organizational use, rather than individuals, and nonprofits may want to grab a free trial while it’s still available. Here's why. (read more)
Posted Thursday, 17 December 2009 at 5:21 PM by Rebecca Leaman | 2 comments
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15 December 2009

Skip TweetPsych... but Watch the Webinar

Among the new Twitter analytics tools, TweetPsych stands out for its very different perspective — it analyses the language of your tweets to create a "psychological profile" and to suggest other Twitter users who "think like you." (read more)
Posted Tuesday, 15 December 2009 at 2:30 PM by Rebecca Leaman | 1 comments
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13 December 2009

What Can StreamGraphs Tell You About Your Nonprofit's Twitter Strategy?

Twitter StreamGraphs is a Java-based visualization tool that gives you a colorful overview of the last 1000 tweets that come up in a search for any keyword, username, or list on Twitter. Pretty, yes, but is it truly useful for nonprofit organizations looking to improve their Twitter strategy? (read more)
Posted Sunday, 13 December 2009 at 12:26 AM by Rebecca Leaman | 6 comments
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09 December 2009

Better Twitter Analytics for Nonprofits

The importance of measuring the effects of your organization’s social media outreach is not in question. But what metrics should you track? How? And what can you do with those numbers? Let’s look at Twitter, for example. (read more)
Posted Wednesday, 09 December 2009 at 6:16 PM by Rebecca Leaman | 12 comments
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23 May 2009

SociafyQ - Free Social Media Tracking and Analytics

By now, even your grandmother knows social media is hot, but what’s the ROI on that social networking? Even for nonprofits on a tight budget, there are plenty of good monitoring tools. But what if you could track stats for all your major networks - free - from your desktop or home page, without giving out your passwords? SociafyQ is designed to do just that. (read more)
Posted Saturday, 23 May 2009 at 2:21 AM by Rebecca Leaman | 4 comments
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- Facebook,
- Social networking,
- Widgets,
- Usability,
- Web 2.0,
- Twitter,
- analytics,
- social media,
- YouTube,
- LinkedIn
17 March 2009

What Makes a Successful Online Community?

A successful online community can pay off in increased word of mouth (35%), more brand awareness (28%), bringing new ideas into the organization faster (24%) and greater customer loyalty (24%), according to the 2008 Tribalization of Business study... (read more)
Posted Tuesday, 17 March 2009 at 3:58 PM by Rebecca Leaman | 1 comments
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03 February 2009

How to Shorten URLs and Track Clicks

If you’ve ever received an email with a long link that breaks across several lines, so you’ve had to copy-and-paste the URL into your web browser, the benefits of a URL-shortening service will be immediately clear. Short URLs are a better fit wherever your messages are restricted in length, and they’re simply easier to remember. There are many free URL-shortening services to choose from, with a variety of useful features — such as previews, bookmarklets, and, in some cases, the ability to track the clicks on your shortened links. (read more)
Posted Tuesday, 03 February 2009 at 6:54 PM by Rebecca Leaman | 14 comments
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