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Free Non-profit Webinars for April 2012

Here's our monthly round-up of free webinars for non-profits and membership organizations for the coming month.  We've gathered  23 webinars on topics such as:  utilizing mobile technologies; grant proposals; stewardship of donors; social media and volunteer engagement; nonprofit sustainability and much more.

Take a look through the list of webinars for one that interests you – and share this post with other non-profit and membership  friends and colleagues.

Wild Apricot Product Webinars:

Managing Your Membership Database in Wild Apricot

Wednesday, 4 April 2012
3:00 PM – 4:00 PM (Eastern)

Want to learn about Wild Apricot membership management? 
In this webinar, we'll dig deep into the membership database portion of Wild Apricot, including:

  • using Wild Apricot's online database system for storing members, donors and other contacts, vs. traditional offline systems like Excel
  • database structure and composition (membership levels, common fields / membership fields)
  • widgets - integrating Wild Apricot membership management into your existing website
  •  importing and exporting existing records
  • searching, filtering, and contacting selected members
  • self-service functionality for members (online applications and payments, updating profile, renewals)
  • membership directory feature
  • and more!

Wild Apricot - Software Overview

Wednesday, 18 April 2012
 
3:00 PM - 4:00 PM (Eastern)

This free webinar is an introduction to Wild Apricot software for associations, non-profits and other member-driven organizations. Led by one of our friendly and knowledgeable Apricots, you'll learn about the many features including:

  • Membership management: member applications and renewals, self-service portal, online member directory and communication functions
  • Web editing: design features, creating and customizing site content, public and members only access management and online community features
  • Event management: registration, payments and event promotion
  • Fundraising: online donations, donor database management and communications and more.

You will also have an opportunity to ask questions and see first-hand how Wild Apricot can help you manage the "boring stuff" and get on with the real work of your organization.

Setting Up Your Wild Apricot Website

Wednesday, 25 April 2012
3:00 PM – 4:00 PM (Eastern)

Want to know more about how to customize your Wild Apricot website? In this webinar, we'll dig deep into the website portion of Wild Apricot software, demonstrating key operations related to website setup, customization and page editing.
You'll learn: 

  • the benefits of using the Wild Apricot vs traditional websites website setup 
  • customization of themes, header, menu, footer, and more
  • page editing, including adding pages, layouts, uploading/inserting documents, third party widgets 
  • feature pages for interactive functionality, including member profiles, online payment forms 
  • using communication tools like blogs and forums 
  • and much more...

Here are the rest of the free non-profit webinars in chronological order:

Grantseeking Basics

Tuesday, 3 April 2012
3:00 PM – 4:00 PM (Eastern)

Are you a representative of a nonprofit organization? Are you new to fundraising? Do you want to learn how the funding research process works, and what tools and resources are available? Learn how to become a better grantseeker in this Foundation Center webinar. This session will cover: what you need to have in place before you seek a grant; the world of grantmakers; the grantseeking process; and available tools and resources.

Utilizing the Power of Mobile Technologies

Tuesday, 3 April 2012
3:00 PM – 4:00 PM (Eastern)

We’ve all heard about the importance of utilizing mobile devices and technology as a new marketing/fundraising channel. In 2012, this will become even more imperative as evolving technologies begin to immerse the scene. Researchers have predicted mobile internet usage will outweigh desktop usage by 2014…only 2 years away! There are various facets to consider before tapping into the mysterious world of mobile. This Nonprofit Webinars session will simplify the many areas of mobile and help your organization begin on the road to “Going Mobile”. Takeaways include:

  • About mobile devices and how their capabilities differ
  • The strengths and weaknesses of an app versus a mobile website
  • Benefits of using text messaging campaigns beyond disasters/emergencies
  • Integrating your offline/online/social media efforts with your mobile strategy
  • Measuring the success of your mobile initiatives

How To Approach A Foundation

Wednesday, 4 April 2012
3:00 PM – 4:00 PM (Eastern)

Learn how to build relationships with foundation prospects and prepare for calls and meetings with funders. From initial contact to getting funded, following field-tested best practices will increase your chances of getting the grant. This Foundation Center webinar will teach you how to:

  • Initiate contact with potential funders
  • Plan calls and meetings, including site visits
  • Effectively communicate with funders during the grant process

Prior attendance at Grantseeking Basics is strongly recommended.

Stewardship of Donors by Portfolio Management 

Thursday, 5 April, 2012
11:00 AM (Eastern)

  • Is your board hesitant to get involved in fundraising?
  • Would you like to know how to better engage your board in stewardship of your donors?
  • Would you like to hear a candid assessment of what works – and what doesn’t – from a seasoned professional?

In this free, one-hour Growing Your Donors webinar, you’ll hear:

  • What a ‘portfolio management’ looks like
  • How to keep board members engaged over the long-term
  • How staff can (and should) keep board members informed
  • A candid assessment of pros and cons of this system

Social Media and Volunteer Engagement

Thursday, 5 April, 2012
2:00 PM – 3:00 PM (Eastern)

What do you need to know about social media as a volunteer program manager? How can you use sites like Facebook, and Twitter to promote your volunteer opportunities and recruit volunteers? This VolunteerMatch webinar will offer an introduction to including social media in your volunteer recruitment and retention plans. You'll also learn about the social media tools available in your VolunteerMatch account that help you promote your volunteer opportunity on other social networking sites.

Grantmaker Due Diligence in the Pension Protection Act Era

Tuesday, 10 April 2012
1:00 PM (Eastern)

How to Identify Supporting Organizations and Align Your Grants Administration Process with the 21st-Century Tax Code.
The Pension Protection Act of 2006 introduced major implications to the grantmaking ecosystem, including the introduction last year of automatic revocations of exempt status. Private foundations and sponsors of donor-advised funds must navigate a complex regulatory landscape and manage the risk associated with exposure to excise taxes and expenditure responsibility. This GuideStar webinar will provide an overview of the many changes of the last 18 months and address key grantmaking questions including:

  • How can I verify that a potential grantee is tax exempt?
  • How can I identify organizations that have had their exempt status revoked because they failed to file an annual return for three consecutive years?
  • How can I identify revoked organizations that have been reinstated?
  • How can I determine if a potential grantee is a supporting organization?

Before You Seek a Grant: A Checklist for New Nonprofits

Wednesday, 11 April 2012
3:00 PM - 4:00 PM (Eastern)

Learn the characteristics of effective nonprofits and assess whether yours is ready for foundation fundraising. This Foundation Center webinar is designed for new nonprofits or community groups with very little experience in grantseeking. We focus specifically on foundation fundraising. You’ll learn:

  • What groundwork do I have to have in place before approaching foundations for funding?
  • What are the steps to obtaining incorporation and nonprofit status and where can I get some help to do so?
  • What are the characteristics of successful nonprofits?

This session will provide you with a step-by-step checklist approach to help you determine your own readiness for foundation fundraising.

Appreciative Governance: Engagement and Innovation Throughout The Organization

Wednesday, 11 April 2012
1:00 PM - 2:00 PM (Eastern)

Boards of Directors and Executive Management committees come to mind whenever we mention organizational governance. This premise that those at the top are the only ones “governing” has less and less face validity. Wherever people work together, they make choices which influence the organizations direction, choices that set standards of relationship, behavior and accountability and choices that shape fulfillment of the organizations purpose. In other words, they govern. Why not then engage them in governance processes that support sustainable value for all?

Appreciative Governance is such a process. Appreciative Governance (AG) refers to governance structures, practices, and processes that increase the organization’s capacity for innovation, engagement and productivity by systematically engaging more of the system’s strengths. This Nonprofit Webinars session will explore this new form of governance and invite participants to consider the life-giving structures and processes which would enhance their organization’s capacity to work together in positive, dynamic, and generative ways that enact their purpose.

After The Gift: How To Build a Satisfied, Loyal Donor Base

Wednesday, 11 April 2012
3:00 PM - 4:00 PM (Eastern)

Everything you do after someone makes their first donation will determine if they will give that all-important second gift. 50-80% never do. And this is costing you money. Why? Because it’s much more expensive to find a new donor than it is for you to keep a current donor. This Nonprofit Webinars session will explain the reasons donors often stop giving to your organization and what you can do to change that. Takeaways include:

  • What donors expect when they donate and how you can meet those expectations
  • How you can increase the satisfaction, commitment, and trust of your supporters
  • Concrete strategies for increasing the number of donors who continue giving year after year

How to Make Your Grant Proposal Stand Out From The Pack 

Thursday, 12 April 2012
3:00 PM – 4:00 PM (Eastern)

What can you do to find favor with grant funders and how do you even make them notice you – much less fund you? Your proposal is normally the first impression a grant funder has of your organization. Learn how to make the best impression you can so that funders will sit up and take notice. This is finally your opportunity to learn valuable tactics that will take your grant proposals from so-so to great! This CharityHowTo webinar, presented by Betsy Baker, MPA Betsy Baker is President of YourGrantAuthority.com will cover:

  • What are the ten things grant funders always look for?
  • What words should be avoided in proposals?
  • What should be included in a stand-out cover letter?
  • How can a proposal be formatted for maximum chance of funding?
  • What steps can be taken to ensure grant continuation?

Nonprofit Sustainability: Building Blocks to Organizational Success

Friday, 13 April 2012
3:00 PM – 4:00 PM (Eastern)

Learn how to enhance your organization's competitiveness and strengthen its financial health. Sustainability is a popular but often misunderstood buzzword in our sector. Nonprofit sustainability means more than just generating enough money to keep our organization afloat. This Foundation Center webinar will begin with the definition of nonprofit sustainability, and then we will cover each of the four key elements that contribute to long-term sustainability for an organization. Learn what you can do to increase your organization’s competitiveness and strengthen its financial health in the current economic climate. Topics will include:

  • Understanding what nonprofit sustainability means
  • Key elements of nonprofit sustainability
  • Tips on how to develop them in your organization

Moving On Up In Your Nonprofit Career

Tuesday, 17 April 2012
3:00 PM – 4:00 PM (Eastern)

Do you crave more responsibility and learning opportunities at your job? Do you want to learn how to be an Executive Director, or Chief Development Officer? This webinar will use real stories from real people telling you how they moved up in their career. We’ll help you answer questions like: What can you do to take control of your career? What can you do to make yourself irresistible to employers?

During this CharityHowTo webinar, presented by Mazarine Treyz, Author, The Wild Woman’s Guide to Fundraising, you’ll learn:

  • How to identify your accomplishments?
  • How to get recognition for your accomplishments?
  • What are some of the best ways to step into leadership roles at nonprofits?
  • How do you show people your value as a leader?
  • Case Studies of how people moved on up in their careers
  • How can you get more responsibility and learning opportunities at your job?
  • How can you dominate LinkedIn and really work your profile?

Proposal Writing Basics

Wednesday, 18 April 2012
3:00 PM – 4:00 PM (Eastern)

Learn the key components of a proposal to a foundation. For those new to proposal writing, this Foundation Center webinar will cover:

  • How the proposal fits into the overall grantseeking process
  • What to include in a standard proposal to a foundation
  • Tips for making each section of your proposal stronger
  • What funders expect to see in your proposal and attachments
  • Tips for communicating with funders during the grant process
  • Additional resources on proposal writing, including sample proposals

Nonprofit Advocacy: Lobbying and Election-Related Activities for 501(c)(3)s

Wednesday, 18 April 2012
1:00 PM – 2:00 PM (Eastern)

Many nonprofits often desire certain legislative and public policy changes by our legislators and publicly elected officials to help further or achieve their charitable missions. Nonprofits, however, often avoid advocating for such changes because the IRS rules regarding nonprofit advocacy tend to be complex and commonly misunderstood. 501(c)(3) organizations in particular are often unsure or unaware of which advocacy activities are permissible and which advocacy activities may jeopardize their tax-exempt status. Additionally, nonprofit advocacy and compliance with IRS regulations is a common hot topic for other groups such as the media, public, and authorities, especially during election years. Given the increased attention and scrutiny to nonprofit lobbying and election-related activities that is to be expected this year, 501(c)(3) organizations would greatly benefit from becoming knowledgeable about nonprofit advocacy rules. Takeaways at this Nonprofit Webinars session will include:

  • IRS definitions related to lobbying
  • Lobbying limits and IRS reporting requirements
  • IRS definitions related to electioneering
  • Prohibition on political campaign activity
  • Permissible election-related activities

Creating Great Charts, Graphs and Maps on a Budget 

Thursday, 19 April 2012
1:00 PM – 2:00 PM (Eastern)
You've got data. How do you transform it into charts, graphs, and maps that will help your audience understand the data and move them to take action? This Idealware webinar, will discuss the types of chart and map formats that might be useful to you, and then take a look at a number of the software packages that can help you create data graphics for both web and print publications. Topics will include:

  • Six Principles of Good Data Graphics
  • Types of Charts and Maps
  • Low Cost Software Options
    • Desktop Charting: Excel, SmartDraw, DeltaGraph
    • Online Charting: Google Docs, ManyEyes, Swivel
    • Mapping: Google Maps and Earth, Microsoft MapPoint
  • Comparing the Tools

Get Your Nonprofit Marketing Mobile Ready

Thursday, 19 April 2012
1:00 PM - 2:00 PM (Eastern)

Mobile has taken our society by storm, and in a big way. 6.8 million Smartphone activations occurred in the U.S. on Christmas day alone, a 140% increase from the same day in 2010, and the trend is not slowing down. By 2014, if not sooner, more people will access the Internet via mobile than desktop. Business and brands are converting to a mobile web presence and consumers are overwhelmingly responding.

These same people, your supporters, expect that all the websites they visit and emails they read – including yours – will work on their smart phones. Are you ready to meet that demand, so your supporters can stay engaged with you, no matter how they access the Internet? This NonprofitMarketingGuide.com webinar will cover:

  • How people engage with your content differently on mobile
  • Which demographics are using mobile and how
  • How to craft messaging and communications differently to accommodate mobile readers
  • Prioritizing what components of your organization’s communications to take mobile
  • Measurement to determine effectiveness and results

Writing Accurate and Useful Volunteer Position Descriptions

Thursday, 19 April 2012
2:00 PM - 3:00 PM (Eastern)

A good position description can make the recruitment and placement of volunteers so much easier, but this foundation component of a program is often overlooked or put into a folder and never used. This VolunteerMatch webinar will start with the basics of what should be included in a position description and will help you create or update position descriptions for all of your volunteer opportunities. Once those position descriptions are created – use them! Learn how accurate and up-to-date position descriptions can help you recruit and train volunteers, and how they can help with retention and the development of leadership positions within your volunteer engagement program. Templates and sample position descriptions will be provided.

Sharing Your Fundraising Message So You Raise More Money

Monday, April 23, 2012
3:00 PM - 4:00 PM (Eastern)

Words create experiences. Being clear about what your organization does and that you need more funding is critical to talk about in today's competitive fundraising climate. Lori L. Jacobwith has coined the term: "funding gap" to help nonprofits more easily talk about "the money" and to more easily generate financial support. Succinctly sharing your "funding gap" message in a way that doesn't feel like an "ask" will require you to pay close attention to your communication. In this CharityHowTo webinar you’ll learn:

  • What is a funding gap?
  • How to talk about our funding gap?
  • How and why to incorporate conversations about the money we must raise?
  • What are other "gap" messages to share to cause people to take action?

The Basics of Online Social Networking for Nonprofits

Wednesday, 25 April 2012
10:30 AM – 12:00 Noon (Eastern)

In this Firespring webinar, you will learn how to increase your constituency base and donations to your organization by using social media tools. You will learn:

• The importance of a powerful and engaging website
• How to use Facebook and Facebook Causes to create awareness for your organization
• How nonprofits are using Twitter for the greater good
• The 3 biggest mistakes nonprofits make with email marketing tools
• Why nonprofits should be LinkedIn and power tips to connect effectively
• Steps to creating a blog for your nonprofit, including how to maintain a blog long-term
• The 10 commandments of social media.

Boomer Volunteers Building Capacity: Sustaining a Culture of Volunteer Engagement

Wednesday, 25 April 2012
4:00 PM – 4:00 PM (Eastern)

Collaborative volunteer engagement positions organizations to survive and thrive through changing times. This webinar will address key steps to sustaining a collaborative culture of volunteer engagement with Baby Boomers, focusing on strategic interviewing, negotiating results, and supporting your volunteers. Join Jill Friedman Fixler, author of the Boomer Volunteer Engagement series, and co-author/editor Beth Steinhorn as they also share an evaluation tool and process to help your organization leverage the success of one pilot project towards organization-wide change. This is part of a VolunteerMatch webinar series designed as a collection of four separate webinars which can be taken in any order.

Single Days of Service: Make It Work

Wednesday, 25 April 2012
2:00 PM – 3:00 PM (Eastern)

Volunteer engagement is changing. More and more volunteers are looking to get involved and make a difference in a single day of service. The political and social climate is further emphasizing this trend. How do you create meaningful work that can be completed in a single day by a large group of diverse volunteers? This VolunteerMatch webinar will walk you through the first steps for incorporating single days of service into your program, and help you begin to think more creatively about volunteer engagement.

Being Nonpartisan: 501(c)(3) Guidelines for Voter Engagement Work

Thursday, 26 April 2012
2:00 PM – 3:00 PM (Eastern)

Want to give voter engagement a try, but aren't completely sure what it means to be nonpartisan? Join Nonprofit VOTE’s www.nonprofitvote.org founder and Executive Director, George Pillsbury, as he explains what it means to be nonpartisan and how it affects the voter engagement efforts of nonprofits. He'll describe what your organization can do within nonpartisan limits to help your clients and community members register to vote and get information about the voting process, candidates, and issues. You can even engage with candidates on a nonpartisan basis! Register now and help raise participation rates in your community this year!

Engaging Pro Bono and Skilled Volunteers

Thursday, 26 April 2012
2:00 PM – 3:00 PM (Eastern)

Integrating skilled volunteers into your existing volunteer program is both exciting and scary. If you're thinking about adding skilled volunteers to your program, or if you've just started, this VolunteerMatch webinar can help you make the experience successful for both the volunteer and the organization. Navigating the introduction of the idea into your organization, developing the art of delegating work to volunteers, and setting achievable outcomes will be covered. 

Stay tuned for next month’s Free Webinar Round-up:

This round-up of free non-profit webinars is a regular monthly feature compiled by the Wild Apricot Blog. Subscribe by RSS or get updates by email and be sure to catch next month’s webinars, as well as other great resources for associations and non-profits.  

Do you have a webinar for next month’s Round-up?


If your organization offers a free webinar that would be of interest to non-profit, membership or volunteer-based organizations and you want to include it in next month's post, please email an overview (like those above) to lori@wildapricot.com no later than April 15th.

And, as always, if you know of a free webinar that we've missed for this month -- please share the details in the comments section below - but please provide only a brief overview!

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Lori Halley [Engaging Apricot]Lori Halley [Engaging Apricot]
Posted by Lori Halley [Engaging Apricot]
Published Monday, 26 March 2012 at 10:22 AM
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