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Free Non-profit Webinars for March 2012

Here’s our round-up of free non-profit webinars that are being offered in March. This month, we’ve found 27 webinars (and one Telesummit)  on topics such as: managing events; grant proposals; social media; volunteer engagement; fundraising planning; video production; silent auctions and much more.

Take a look through the list of webinars for one that interests you, and share this post with other non-profit and membership friends and colleagues.

Wild Apricot Product Webinars

Wild Apricot - Software Overview

Tuesday, 06 March 2012
3:00 PM - 4:00 PM (Eastern)

This free webinar is an introduction to Wild Apricot software for associations, non-profits and other member-driven organizations. Led by one of our friendly and knowledgeable Apricots, you'll learn about the many features including:

  • Membership management: member applications and renewals, self-service portal, online member directory and communication functions
  • Web editing: design features, creating and customizing site content, public and members only access management and online community features
  • Event management: registration, payments and event promotion
  • Fundraising: online donations, donor database management and communications and more.

You will also have an opportunity to ask questions and see first-hand how Wild Apricot can help you manage the "boring stuff" and get on with the real work of your organization.

Using Wild Apricot Functionality in your Existing Website

Thursday, 08 March 2012

3:00 PM - 4:00 PM (Eastern)

To many, Wild Apricot is a great all-in-one solution for website hosting as well as managing members, events, invoices, newsletters, donations, and contacts.

But what you might not know is that you can also integrate these features (i.e. membership registration, event calendars, profiles, etc.) into your existing website using widgets!

In this special webinar we'll show you how it works from start to finish.

Managing Events in Wild Apricot

Wednesday, 21 March 2012
3:00 PM - 4:00 PM (Eastern)

Feel like you could be doing more to promote your events? In this webinar we'll teach you how to use all the features of Wild Apricot to publish and promote your events.

  • Adding new events
  • Capping event registrations
  • Customizing the registration form
  • Setting up registration pricing
  • Multiple Event Calendars
  • Customizing confirmation emails
  • Working with Event Attendee Reports
  • And much more...

Wild Apricot - Software Overview

Wednesday, 28 March 2012
3:00 PM - 4:00 PM (Eastern)

This free webinar is an introduction to Wild Apricot software for associations, non-profits and other member-driven organizations. Led by one of our friendly and knowledgeable Apricots, you'll learn about the many features including:

  • Membership management: member applications and renewals, self-service portal, online member directory and communication functions
  • Web editing: design features, creating and customizing site content, public and members only access management and online community features
  • Event management: registration, payments and event promotion
  • Fundraising: online donations, donor database management and communications and more.

You will also have an opportunity to ask questions and see first-hand how Wild Apricot can help you manage the "boring stuff" and get on with the real work of your organization.

Here are the rest of this month’s webinars in chronological order:

How to Make Your Grant Proposal Stand Out From The Pack

Monday, 5 March 2012
1:00 PM - 2:30 PM (Eastern)


What can you do to find favor with grant funders and how do you even make them notice you – much less fund you? Your proposal is normally the first impression a grant funder has of your organization. Learn how to make the best impression you can so that funders will sit up and take notice. This is finally your opportunity to learn valuable tactics that will take your grant proposals from so-so to great! This CharityHowTo webinar, presented by Betsy Baker, President of YourGrantAuthority.com, will cover:
  • What are the ten things grant funders always look for?
  • What words should be avoided in proposals?
  • What should be included in a stand-out cover letter?
  • How can a proposal be formatted for maximum chance of funding?
  • What steps can be taken to ensure grant continuation?

Grantseeking Basics

Wednesday, 7 March 2012
2:00 PM – 3:00 PM (Eastern)

Are you a representative of a nonprofit organization? Are you new to fundraising?
Do you want to learn how the funding research process works, and what tools and resources are available? Learn how to become a better grantseeker in this Foundation Center webinar. This session will cover: what you need to have in place before you seek a grant; the world of grantmakers; the grantseeking process; and available tools and resources.

Creating a Practical Marketing Roadmap

Wednesday, 7 March 2012
3:00 PM – 4:00 PM (Eastern)

In this Nonprofit Webinars session, we’ll discuss the unique marketing needs faced by nonprofits and small organizations. With the vast “Universe of Marketing Possibilities”, many organizations don’t know where to start, what to implement, and how to prioritize marketing initiatives. We’ll discuss how to work within a framework and methodology that is simple, effective, and cumulative. With the marketing roadmap you’ll now be able to create, you too can build an integrated system that works – even without a big budget or staff. This session helps you create a plan to address your biggest challenges, including:

  • Driving online (and offline) traffic to your website
  • Getting more qualified leads
  • Increasing donations, volunteers, registrations, etc.

Please note: the following session is NOT a webinar – it’s a “Telesummit”

The Nonprofit Academy’s Spring 2012 Telesummit

Wednesday March 7 – Friday March 9, 2012
Sessions at 9:00 AM, 11:00 AM and 1:00 PM (Eastern) each day

In this free telesummit hosted by Kirsten Bullock of GrowingYourDonors.com, you will hear from nine nonprofit and fundraising experts on topics ranging from engaging your board, growing funding, getting started in social media, choosing the right technology and more! This is your chance to learn:

  • How to get your board members over their fear of fundraising.
  • 4 simple things that can bring quick (and big!) fundraising results.
  • How to get clear, focused, and moving in the right direction with your fundraising.
  • How to use and adapt stories to more deeply engage our donors
  • 12 ways to liven up a board meeting.
  • Tips and strategies for doing it all in the one person shop
  • How to attract bidders for your silent auction who have more disposable income
  • A little-used best practice in auctions to trigger your guest’s generosity gene
  • Methods to engage and build long-term relationships with your donors
  • About low-cost ways to connect donors to your mission
  • How to use Facebook, Linkedin, Twitter, and YouTube for your cause
  • Why building your email list may be the most important part of your social media outreach

10 Common Mistakes Nonprofits Make in Social Media

Thursday, 8 March 2012
1:00 PM (Eastern)

This GuideStar webinar begins with laying a foundation for understanding the role of social media in the context of Web 1.0 (The Broadcast Web), Web 2.0 (The Social Web), and Web 3.0 (The Mobile Web) and then moves on to explore 10 of the most common mistakes made by nonprofit social media practitioners. This webinar cuts through hype and demonstrates clearly where the ROI is from social media---and where it is not.

Creating a Comprehensive & Engaging Volunteer Program

Thursday, 8 March 2012
2:00 PM – 3:00 PM (Eastern)

What do you volunteers need to know to be successful? This VolunteerMatch webinar will start with the basics and help you understand how to determine what information you should be sharing with your volunteers, and how that can be used to create a curriculum. We’ll then discuss how to present this information in a variety of ways using different delivery methods that appeal to adult learners. Assessing what your volunteers have learned, and creating ongoing training and professional development training for your volunteers will also be covered.

You Got the Grant! Now What?

Tuesday, 13 March, 2012
1:00 PM – 2:00 PM (Eastern)

Learn best practices in reporting and communicating to deepen relationships with foundations. This Foundation Center webinar is designed to help you successfully manage life after the grant. You will learn about the best practices in managing the reports and the communication required to build long term partnerships with foundations, ultimately leading to more opportunities for support. Topics covered will include:

  • Understanding the grant relationship
  • Managing the grant process
  • Tips for engaging the funder during the life of the grant
  • Reporting on the grant, and preparing for the next one

Is that Jed Clampett or James Bond Hiding in Your Database?

Tuesday, 13 March, 2012
3:00 PM – 4:00 PM (Eastern)

When peering into the deep of your donor base, it is critical not to “drown in a sea of opportunity.” There are many types of donors; how do you segment, manage and prioritize your time for a high-quality major gift portfolio? This Nonprofit Webinars session will teach participants to understand the passions and interests of individual donors and develop donor plans that meet the donors’ motivations. Takeaways will include:

  • Identify specific donor types
  • Effectively interpret donor research and anecdotal review, and
  • Develop specific individualized donor strategies

Introduction to Fundraising Planning

Wednesday, 14 March 2012
1:00 PM – 2:00 PM (Eastern)

Learn a basic planning process for diversifying your organization’s support. A successful nonprofit organization has diversified funding streams. If your organization has never developed a fundraising plan or calendar, this Foundation Center webinar is for you. It provides an overview of the process of strategically thinking through the components of a fundraising plan. You'll learn how to:

  • Conduct an assets inventory
  • Develop a case statement
  • Identify funding partners
  • Prepare a fundraising plan and calendar

How to Produce a Video, Put it on YouTube and Measure Results

Wednesday, 14 March 2012
3:00 PM – 4:00 PM (Eastern)

YouTube is one of the most popular destinations on the world wide web, but nonprofits are underutilizing this free platform for video messaging. In this one-hour Nonprofit Webinars session, we’ll discuss strategies for producing effective web videos for internal and external communications, advancement, development, public information and recruitment. We’ll also touch upon YouTube’s outstanding audience measurement and engagement tools. Finally, we’ll discuss placing your new videos on Facebook, blogs and your organization’s website. Takeaways will include:

  • Seven producing tips for online video
  • Create a YouTube channel for your nonprofit
  • Dynamically measure your viewing audience with YouTube analytics
  • Beyond YouTube: Distribute your video to Facebook, blogs and other websites

An Introduction to Nonprofit Silent Auctions: How to Raise More Funds With Five Simple Changes

Monday, 19 March 2012

1:00 PM - 2:00 PM (Eastern)

What’s the difference between a Lincoln MKX and a Ford Edge? Marketing! The cars are virtually identical, but the Lincoln retails for $12,000 more. When you start to use the same marketing tactics the big companies do, your little silent nonprofit auction can start to realize some impressive gains. For some organizations, modest gains of 5% can mean thousands of dollars to your bottom line. In this CharityHowTo webinar, you’ll get practical “how-to” advice so you can transform your auction items into a pile of money. Enjoy loads of photos from successful (and not very successful) events so you know what to do (and what not to do). You’ll learn:

  • Why a silent auction can’t be silent
  • How to entice the best bidders (aged 40+) with more disposable income
  • How to showcase items to ensure they sell for top dollar
  • A helpful addition to your silent auction bid sheet that uses psychology to pull in bids
  • How to get men away from the bar and onto the bid sheet
  • How to make check out a better process for your volunteer

LinkedIn a Powerful Tool for Nonprofits 

Tuesday, 20 March 2012
3:00 PM – 4:00 PM (Eastern)
 

For nonprofits, LinkedIn can be a development and outreach goldmine. LinkedIn is a no or low-cost database that can be used to: research donors; find board members with the skills and passion you need; get that all-important introduction to someone you want to know; brainstorm with peers; find volunteers and employees; connect with community leaders. It is a tool that boards, executives, and staff must understand because e-based outreach will be the norm. For this Nonprofit Webinars session, we will have a panel of three LinkedIn experts who will show you the LinkedIn ropes and answer your real-life questions. Takeaways:

  • Learn the importance of keywords, the basic ingredient of a successful profile
  • Learn how to perfect the profiles of key team members and of the nonprofit
  • Learn why and how to use advanced search to mine the LinkedIn database
  • Learn the proper etiquette for getting introductions on LinkedIn

Making the Ask: Getting People to Give, Volunteer and More

Tuesday, 20 March 2012
1:00 PM - 2:00 PM (Eastern)

Much of our work in nonprofit marketing and fundraising is about persuasion. How can we convince people to support our work with their time or money, or to change their own behaviors? It all starts with asking for what we need in a clear, convincing way. During this webinar - presented by Kivi Leroux Miller, president of Nonprofit Marketing Guide.com - you'll look at three steps to making your ask work:

  1. Getting Your Call to Action Right
  2. Focusing on the Impact
  3. Asking, and Expecting a Yes

We'll also review

  • Five ways that nonprofits frequently sabotage their asks
  • Common nonprofit asks that are usually completely ineffective (like "support" and "help" and "partner with us.")
  • How to make your calls to action simple and clear
  • How to take complicated asks and simplify them for your supporters, so they know where to begin and what to do next
  • Combining what you need with what your supporters want
  • How to get over some of the common fears about asking directly (e.g. it's rude or pushy)

Proposal Writing Basics

Wednesday, 21 March 2012
2:00 PM - 3:00 PM (Eastern)
Learn the key components of a proposal to a foundation. For those new to proposal writing, this Foundation Center webinar will cover:

  • How the proposal fits into the overall grantseeking process
  • What to include in a standard proposal to a foundation
  • Tips for making each section of your proposal stronger
  • What funders expect to see in your proposal and attachments
  • Tips for communicating with funders during the grant process
  • Additional resources on proposal writing, including sample proposals

So You Want to be A Social Entrepreneur? 

Wednesday, 21 March 2012
1:00 PM - 2:00 PM (Eastern)

Join the author of Nonprofit Management 101, Co-Producer of Social Media for Nonprofits, and Craigslist Foundation’s former Executive Director for this Nonprofit Webinars session that covers all this and much more, as well as offering resources for more information. Takeaways:

  • You can use your business savvy to make the world a better place, or how your nonprofit can generate earned income to fuel its work
  • The term “social entrepreneur” gets thrown around a lot lately, learn what it really means
  • The defining characteristics of these changemakers and how you can become one

Collaborating With Partners on Joint Grants

Wednesday, 21 March 2012
3:00 PM - 4:00 PM (Eastern)

More and more funders prefer (or require) organizations to leverage their resources by collaborating with complementary partners. In a world where competition is often more common than cooperation, how do we navigate these waters? This Nonprofit Webinars session will showcase some successful collaborations that involved joint grantseeking, and offer pointers on how you can succeed too! Takeaways:

  • Essential factors in selecting collaborators
  • How to streamline the process of submitting joint proposals and reports
  • Pitfalls to avoid

Where Do I Go From Here? Evolving Your Volunteer Program for More Involvement

Thursday,
22 March 2012
2:00 PM - 3:00 PM (Eastern)

How long do volunteers usually stay with your program? Do you struggle with keeping them interested, involved and engaged? This VolunteerMatch webinar will help you think about new strategies and help you evolve your program to include new roles and responsibilities for volunteers, pathways for more involvement and leadership positions in your program, how recognition plays a role in retention, and the importance of including continuing education and professional development to keep your volunteers engaged. Tools to help you evaluate your program implement new ideas will be provided.

Nonpartisan Voter Participation Basics for Nonprofits

Thursday, 22 March 2012
2:00 PM – 3:00 PM (Eastern)

Join Nonprofit VOTE for an introduction to nonprofit voter engagement work! We'll cover the basics - like voter registration, voter education, candidate engagement, and get-out-the-vote efforts, and explain how to stay nonpartisan. The discussion will focus on ways maximize your impact while integrating outreach into services you already provide. Register today to make sure your nonprofit is ready for the 2012 election!

Your Board and Fundraising

Tuesday, 27 March 2012
2:00 PM – 3:00 PM (Eastern)

Learn how to engage your board in fundraising. This Foundation Center webinar helps you think through the process of getting your board involved with fundraising. It will cover:

  • The role of your board
  • Why board members may be reluctant to fundraise and how to overcome these concerns
  • Ways the board can participate in fundraising activities
  • Tips for strengthening your fundraising board

Proposal Budgeting Basics

Wednesday, 28 March 2012
3:00 PM – 4:00 PM (Eastern)

Learn to prepare and present a budget in a grant proposal. This Foundation Center webinar, geared to the novice grantseeker, will cover such topics as:

  • What is included under the "personnel" section and how to calculate it?
  • What level of detail do you need to include for non-personnel expenses?
  • How do you determine reasonable costs?
  • What types of expenses are considered "overhead"?
  • What other financial documents will funders want to see?

Please Note: Prior attendance at Proposal Writing Basics (noted above) is strongly recommended.

Everything You Ever Wanted to Know About Face-to-Face Solicitation, But Were Afraid to Ask – From Preparation to Closing the Gift

Wednesday, 28 March 2012
3:00 PM – 4:00 PM (Eastern)

The single best way to achieve the greatest gift possible and deepen a donor's relationship with your organization-is through a face-to-face solicitation. This Nonprofit Webinars session will provide you with the background, skills and techniques to help you prepare for the encounter and conduct the conversation that will move a giver to the next stage in becoming a life-long donor. Takeaways:

  • Overcoming the Anxiety of Asking
  • Sure Signs of Donor Readiness
  • 15 Steps to Take to Prepare for the Solicitation
  • Making a Face-to-Face Appointment
  • The Drama of Solicitation
  • Managing Objections

Boomer Volunteers Building Capacity: Creating Positions & Developing Leaders

Wednesday, 28 March 2012
3:00 PM – 4:00 PM (Eastern)

Engaging effective volunteers builds organizational capacity beyond what staff alone can accomplish. Through this webinar, participants will better understand how to develop appealing leadership opportunities, craft effective position descriptions, market those positions to skilled volunteers, and cultivate leaders. In this VolunteerMatch webinar, presenters Jill Friedman Fixler and Beth Steinhorn will share case studies, position description templates, and marketing messages. The series is designed as a collection of four separate webinars and can be taken in any order.

Introduction to Corporate Giving

Thursday, 29 March 2012
1:00 PM – 2:00 PM (Eastern)

Seeking to target companies that might fund your organization? Finding it hard to get information? Need to get beyond the Yellow Pages? This Foundation Center webinar will offer an introduction to the world of corporate support for nonprofits and funding research tools to help you identify corporate prospects. We'll answer such questions as:

  • What are the motivations behind corporate giving?
  • What is the difference between a direct corporate giving program and a company-sponsored foundation and how does it affect my approach to research?
  • What are the different pathways to partnership with a company?
  • How can I match my organization's needs with the interests of a corporation?
  • How can I use the Foundation Center’s resources to locate corporate funders?

How to Captivate and Engage Your Constituents With Your Website

Thursday, 29 March 2012
10:30 AM – 12:00 PM (Eastern)

In this Firespring webinar, you will learn from more than 10 years of focus group research with nonprofit constituents and donors how to captivate and engage your audience. Key takeaways include:

  • 5 required elements of engaging website;
  • the 3 biggest mistakes nonprofits make with their website;
  • 5 proven methods for promoting your organization online;
  • the #1 thing nonprofits should consider regarding Search Engine Optimization;
  • real-world examples of nonprofit organizations that have mastered their online presence.

Stay tuned for next month’s Free Webinar Round-up:

This round-up of free non-profit webinars is a regular monthly feature compiled by the Wild Apricot Blog. Subscribe by RSS or get updates by email and be sure to catch next month’s webinars, as well as other great resources for associations and non-profits.

Do you have a webinar for next month’s Round-up?

If your organization offers a free webinar that would be of interest to non-profit, membership or volunteer-based organizations and you want to include it in next month's post, please email an overview (like those above) to: lori@wildapricot.com no later than March 15th.

And, as always, if you know of a free webinar that we've missed for this month -- please share the details in the comments section below - but please provide only a brief overview!

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Lori Halley [Engaging Apricot]Lori Halley [Engaging Apricot]
Posted by Lori Halley [Engaging Apricot]
Published Monday, 27 February 2012 at 9:33 AM
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