Have you been wondering if you should add social plugins - such as a Facebook Like Button or Activity Feed - to your website? Our helpful support Apricots have developed easy-to-follow instructions on how you can add 5 Facebook plugins to websites powered by our Wild Apricot Membership Management Software.
Why Add Plugins?
As Rebecca Leaman (our non-profit tech blogger) noted in a Wild Apricot blog post a while back, "better insights into how and where Facebook users are interacting with your non-profit's content are good. That's the kind of information that can help you to reach a wider audience of people who already have demonstrated some level of interest in your mission or message - and, equally importantly, can lead to a more thorough understanding of who that audience really is."
John Haydon, social media strategist and author of "The Complete Guide to Facebook for Non-profits," advises that "by implementing Facebook Social Plug-ins into your website, you could give your visitors the following experiences:
- Display content they would prefer, based on their Facebook preferences and what their friends have liked.
- Show them who else has visited your site - and even who's on your site right now!
- Allow them to engage with current Facebook friends about your cause - on your website.
Instructions for Adding Facebook Plugins To Your Wild Apricot Powered Website:
If your website is powered by Wild Apricot software and you want to add Facebook plugins, our helpful support Apricots have created detailed instructions on how to add the following 5 plugins to your Wild Apricot website:
Like Button: This plugin lets visitors share content (website pages) from your site on their Facebook profile. John Haydon suggests that good use of this plugin is to place it on pages with information on actions people can take to support your cause.
Recommendations: This plugin gives visitors personalized suggestions for pages on your site that they may like. It is a box that displays the top liked pages from your site, or if the member is logged in, it shows the pages that their friends have liked on your site.
Activity Feed: This plugin shows visitors what their Facebook friends are commenting on and liking on your site (through likes and comments). The Activity Feed plugin displays the most recent activity taking place on your site, such as when a visitor likes content on your site and when visitors share content from your site back to Facebook. If a visitor is logged out, the activity feed will show recommendations from your site and give the user the option to log into Facebook.
Like Box (previously know as the "Fan Box"): This plugin enables visitors to "like" your Facebook page and view your Facebook Page stream directly from your website. The Facebook Like Box displays the most recent posts from your Facebook Page and/or the photos of some of the users who like your Page on Facebook. The Like Box can only be set up for a Facebook Page, which is different from a Facebook Profile or Facebook Group.
Comments: This plugin lets visitors comment on any piece of content on your site. Please note: adding a Facebook Comment box is a little more advanced than the other Facebook plugins. There are some important things to note before adding this plugin:
- There is no way to connect Facebook comments with the members on your site
- There is no way to auto-fill a member's name into the comment box
- You need to create a Facebook Application, which may require you to verify your Facebook account with a mobile phone or credit card.
Detailed Instructions on How to Add Facebook Plugins to Wild Apricot-powered Websites:
If you'd like to access the full detailed instructions on adding any of these 5 Facebook plugins to your Wild Apricot website, visit our Online Documentation page.
Want More Information on Facebook for Non-profits?
Many of the readers who responded to our recent Blog Reader Survey, told us that they wanted more Facebook tips and information. So here is a round-up of some great Wild Apricot posts from our non-profit tech expert blogger, Rebecca Leaman, that you might want to check out: