Membership Knowledge Hub

Great follow up to Marshal Kirkpatrick's tweet yesterday Rebecca!

I think it's pretty impressive.  What's also nice is that it's much less initially intrusive to the user than the type of annoying link bubbles that automatically invade the space when you mouse over like snapshots on a wordpress.com site (please everyone, disable! :-) ), or VibrantMedia bubbles on sites like the Globe and Mail.

Also, the search bubble doesn't seem to intrusively pop up when you select large blocks of text (like a paragraph), which is kind of nice if you're looking just to copy to quote, etc.

Really great to see that the search bubble includes search results from the host site itself (that's a killer app for me). I'll explore, but it would be neat if you could define some of what else appears in the search bubble, to ensure that it's relevant to the context, purpose and voice of your site, which would be especially important for charities and non-profits (Wikipedia and Google (including YouTube and Google Image search) seem to be the defaults, which would generally seem OK - tried "child exploitation" in a RRW article and the results were acceptable).

Great new resource to highlight!

Marco

Marco, I agree completely about the search bubble being much less intrusive than all the really annoying ones out there! :)

You might be interested to know, I installed Apture on a couple of sites last night and the search bubbles did, in fact, show results from within the sites as well as from out on the wide Web... I'll be keeping an eye on this and delving deepers to see how it performs in the long term - appropriate content is absolutely key! - and also how retention rates are affected. So far, it's a pretty impressive little tool.

I'm new to your blog and really appreciate this kind of helpful information and review. I'll definitely check this out. Sounds like it could be a valuable addition to my personal blog too, as well as the nonprofit on whose board I serve.