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Best of Association Jam for July 2010

Association Jam logo

Blog posts and articles on Fundraising, Leadership, and Membership topped the active topics at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes, while the Volunteers, Technology, and Social Media came in almost as strong. Best of all, you’ll find a number of brand new faces here, among the excellent content submitted to and voted up in “AJam” through July 2010:

Membership

It's That Time Again: NFP Pulse on Member/Donor Recruitment & Retention has Officially Launched!
Carol-Anne Moutinho | Association Resource Center

This edition of the Not-for-Profit Pulse Research Initiative looks at member and donor recruitment and retention. Specifically, it will examine how critical a concern this issue is to non-profit organizations in Canada today and how the sector feels it will shift in importance into the future... Take part in the quick, confidential survey to receive a complimentary PDF copy of the highlight report in early August.

Events

HOW TO: Use Foursquare for a Conference (or an Exhibit Booth)
Kari Rippetoe | Engage365

Case study: Tuvel Communications monitored how people were using geo-location social network Foursquare at the NABshow and also came up with a last-minute on-site contest that used it. What they learned raises some interesting possibilities for Foursquare for event marketing and conferences.

Volunteers

Management Case Study
Judith Lindenau | Off Stage

“Wow, have we got a little tempest in our Technology Committee teapot!” – An actual case study of a volunteer who steels the association's good ideas.

Fundraising

How I Wrote That – Tom Ahern
Fergal Byrne | SOFII.org

Top fundraising copywriter Tom Ahern (interviewed by Fergal Byrne) takes us through a great direct mail appeal letter he wrote for Sharp HospiceCare, explaining – step by step – how he went about writing it.

Social Media

Nonprofit Facebook Welcome Tabs: Inspiration and Innovation 
Debra Askanase | Community Organizer 2.0

Facebook welcome tabs offer higher conversion to fans. This post examines best practices and examples of great nonprofit Facebook welcome and landing tabs.

Technology

Small staff and volunteer association websites benefit the most from association management software (AMS) systems
Jay Moonah | Association Ideas @ Wild Apricot

Many small association leaders are under the impression that they need to hire web designers, computer programmers and database specialists to create even a mildly sophisticated web site. While that might have been true a few years ago, it is simply NOT the case in 2010! In fact, even if you have the resources to create a custom system, it's still not the best idea.

Leadership

Strategy as a Pattern of Investments
Jamie Notter | Get Me Jamie Notter

Inspired by a post by Umair Haque, this post challenges associations to stop coloring within the lines and actually start to change their patterns of investment as part of doing better strategy work.

Other

Managing Web Content with a Small Staff
Meredith MacMillan | Association Media & Publishing

How do you keep your Web content fresh and up-to-date? How do you meet your members' demands for more content, more often? How can you maintain a top-notch website when you're light on staff? In this article, five association experts will share their tried-and-true tips and lessons for managing a dynamic website with a small staff.

Fun

The 21 Worst All-Star Charity Music Videos Of All Time
Scott Lapatine| SteroGum

Proof that talent, celebrity, and good intentions are not always enough to make a good charity music video! Here’s just one of the 21 videos on parade:  It’s Only Rock ’n’ Roll (Various artists for Children's Promise, 1999).

 

Do you have a story to tell Associations?

If you’ve got a stand-out blog post, article, presentation, video, or other online resource to help associations and non-profits be more effective, we invite you to submit your links to AssociationJam.org and vote for your favorites. Follow @associationjam on Twitter to see which stories make it as #ajam front page news!

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