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Wild Apricot Newsletter - February 2008
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10 Reasons Why Every Nonprofit Must Have a Blog

Think your nonprofit organization has no need for a blog? You may want to think again. According to Technorati, more than 10,500 blogs were tagged "charity", 4,000 blogs "nonprofit" and 2,300 blogs "philanthropy" in January of 2007 and these numbers are predicted to rapidly increase in the future. Below are ten reasons your nonprofit should participate in this movement and harness the power of the blog today.

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Seesmic: where YouTube meets Twitter

A new video-based social media startup has appeared on the Web 2.0 horizon, and some heavy-hitters in the web tech world are wagering their investments that Seesmic could be the Next Big Thing. Seesmic is best described as a sort of "video Twitter" — a video sharing community that lets you share existing videos on the web, or create a video directly from your webcam and publish it to your own video stream. To embed videos on a website or blog, it's as easy as pasting in a snippet of code, just as

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WA Info Zone

Another month - more exciting updates about Wild Apricot integrated website and membership management software. We appreciate ongoing comments and suggestions - and Wild Apricot keeps evolving to address your feedback.

Our early February release included:

  • Ability to add multiple private website sections, e.g. one section for regular members, another one for premium members, yet another for the board etc.
  • Saved searches. For example, you can create a search to select people who live in Toronto OR Mississauga, save it as 'Greater Toronto Area' and instantly re-run it later on.
  • Search Engine Optimization Tools - Editing page titles and meta-tags (keywords, description, raw headers). This is helpful for search engine optimization of your Wild Apricot website - and for some special cases like site verification for Google Apps email or Google Webmaster tools.

For more details on our upcoming, current and subsequent releases

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Give Them Something to Talk About

Your nonprofit organization may buy advertising space to take a message to the general public, send out newsletters and email blasts to reach your membership, and run a website and blog to do both. But all of that, in the end, is simply "talking about yourself" - a strategy with very limited powers of persuasion. How can you encourage other people to talk about your cause?

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Remember February is Heart Month, Make a Difference

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The Wild Apricot blog is constantly publishing articles, interviews and case studies about web technology and social media tools for associations, clubs, charities and other non-profit and member-based organizations. Our focus is on issues relevant to volunteers, administrators, webmasters, and managers. You can subscribe via RSS or email.

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